Actionable web analytics : using data to make smart business decisions
Title
: 
Actionable web analytics : using data to make smart business decisions

Personal Author
: 
Burby Jason

Publication Information
: 
Indianapolis, IN : Wiley Publishing, 2007

Physical Description
: 
xv, 256 p. : ill. ; 24 cm.

ISBN
: 
9780470124741

Subject Term
: 
Web usage mining
 
Data mining
 
Internet users -- Statistics -- Data processing
 
Business enterprises -- Computer networks
 
Electronic commerce
 
Internet marketing
 
Web sites -- Design

Added Author
: 
Atchison, Shane


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
SPACE KL Main Library30000003485194TK5105.875.I57 B86 2007Open Access BookBook