Trust and new technologies : marketing and management on the Internet and mobile media
Title
:
Trust and new technologies : marketing and management on the Internet and mobile media
Publication Information
:
Cheltenham, Glos, UK : Northampton, MA : Edward Elgar, 2008
Physical Description
:
xiii, 309 p. ; 24 cm.
ISBN
:
9781847205681
Subject Term
:
Electronic commerce -- Security measures
Internet marketing -- Security measures
Business enterprises -- Computer networks -- Security measures
Electronic commerce -- Management
Added Author
:
Kautonen, Teemu
Karjaluoto, Heikki
Library | Item Barcode | Call Number | Material Type | Item Category 1 |
---|
PSZ KL | 30000010201585 | HF5415.1265 T78 2008 | Open Access Book | Book |