Electronic marketing : integrating electronic resources into the marketing process
Title
:
Electronic marketing : integrating electronic resources into the marketing process
Personal Author
:
Reedy, Joel
Edition
:
2nd ed.
Publication Information
:
Mason, OH : South-Western College Pub., 2004
Physical Description
:
xx, 570 p. : ill. ; 28 cm.
ISBN
:
9780324175950
Subject Term
:
Telemarketing
Internet marketing
Added Author
:
Schullo, Shauna
Library | Item Barcode | Call Number | Material Type | Item Category 1 |
---|
PSZ JB | 30000010201436 | HF5415.1265 R44 2004 | Open Access Book | Book |