Pharmaceutical marketing : principles, environment and practice
Title
:
Pharmaceutical marketing : principles, environment and practice
Publication Information
:
New York, NY : Informa Healthcare, 2009
Physical Description
:
xvi, 371 p. : ill. ; 22 cm.
ISBN
:
9780789015822
Subject Term
:
Drugs -- Marketing
Pharmaceutical industry
Added Author
:
Smith, Mickey C
Library | Item Barcode | Call Number | Material Type | Item Category 1 |
---|
PSZ JB | 30000010210783 | HD9665.5 P55 2002 | Open Access Book | Book |