Pharmaceutical marketing : principles, environment and practice
Title
Pharmaceutical marketing : principles, environment and practice

Publication Information
New York, NY : Informa Healthcare, 2009

Physical Description
xvi, 371 p. : ill. ; 22 cm.

ISBN
9780789015822

Subject Term
Drugs -- Marketing
 
Pharmaceutical industry

Added Author
Smith, Mickey C


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
PSZ JB30000010210783HD9665.5 P55 2002Open Access BookBook