Merlin : a marketing simulation
Title
Merlin : a marketing simulation

Publication Information
Boston, Mass. : McGraw-Hill/Irwin, 2004

Physical Description
viii, 103 p. : ill. ; 28 cm. + 1 CD-ROM (12 cm.)

ISBN
9780072887754

General Note
Accompanied by CD-ROM : CP 015742

Subject Term
Marketing -- Simulation methods

Added Author
Anderson, Phillip H.


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
PSZ JB30000010060898HF5415 M474 2004Open Access BookBook