E-marketing : theory and application
Title
:
E-marketing : theory and application
Personal Author
:
Dann, Stephen, 1973-
Publication Information
:
Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2011.
Physical Description
:
xxii, 474 p. : ill. ; 25 cm.
ISBN
:
9780230203969
Subject Term
:
Telemarketing
Internet
Consumer behavior
Added Author
:
Dann, Susan J.
Library | Item Barcode | Call Number | Material Type | Item Category 1 |
---|
PSZ KL | 30000010277688 | HF5415.1265 D365 2011 | Open Access Book | Book |