Strategic marketing planning for the small to medium-sized business : writing a marketing plan
Title
Strategic marketing planning for the small to medium-sized business : writing a marketing plan

Personal Author
Anderson, David W.

Series
Marketing strategy collection

Edition
1st ed.

Publication Information
New York : Business Expert Press, 2012.

Physical Description
xii, 96 p. ; 23 cm.

ISBN
9781606493731

General Note
Includes index.

Subject Term
Small business marketing -- Planning
 
Strategic planning


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
PSZ JB30000010305999HF5415.13 A534 2012Open Access BookBook
PSZ KL30000010242463HF5415.13 A534 2012Open Access BookBook