Strategic marketing planning for the small to medium-sized business : writing a marketing plan
Title
:
Strategic marketing planning for the small to medium-sized business : writing a marketing plan
Personal Author
:
Anderson, David W.
Series
:
Marketing strategy collection
Edition
:
1st ed.
Publication Information
:
New York : Business Expert Press, 2012.
Physical Description
:
xii, 96 p. ; 23 cm.
ISBN
:
9781606493731
General Note
:
Includes index.
Subject Term
:
Small business marketing -- Planning
Strategic planning
Library | Item Barcode | Call Number | Material Type | Item Category 1 |
---|
PSZ JB | 30000010305999 | HF5415.13 A534 2012 | Open Access Book | Book |
PSZ KL | 30000010242463 | HF5415.13 A534 2012 | Open Access Book | Book |