The celebrity exposure in different media and their effects on destination awareness and purchase decision
Title
The celebrity exposure in different media and their effects on destination awareness and purchase decision

Personal Author
Azizah Ismail, 1986- author

Publication Information
2015

Physical Description
105 pages : illustration (some colour) ; 30 cm.

General Note
Also available in CD-ROM : CP 053094 ra
 
Supervisor : Prof. Dr. Zainab Khalifah

Subject Term
Tourism -- Social aspects

Added Author
Zainab Khalifah

Added Corporate Author
Fakulti Alam Bina

Thesis (Sarjana Sains (Perancangan Pelancongan)) - Universiti Teknologi Malaysia, 2015


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
FAB LibraryFAB30000013274G155.A1 A953 2015 rafClosed Access ThesisUTM Master Thesis (Closed Access)
Perpustakaan Raja Zarith Sofiah35000000006015G155.A1 A953 2015 rafClosed Access ThesisUTM Master Thesis (Closed Access)