Service quality of Air Asia : influence on word of mouth, customer satisfaction and revisit intention
Title
: 
Service quality of Air Asia : influence on word of mouth, customer satisfaction and revisit intention

Personal Author
: 
Tan, Poh Ling, 1995-, author

Physical Description
: 
1 computer disc (1 text files) : CD-ROM, PDF ; 12 cm in pocket enclosure (14 cm)

General Note
: 
Supervisor : Dr. Goh Chin Fei
 
Also available in printed version : HF5415.335 T368 2019 raf

Subject Term
: 
Consumer satisfaction
 
Customer loyalty
 
Brand loyalty

Added Author
: 
Goh, Chin Fei, 1981-,

Added Corporate Author
: 
Sekolah Perniagaan Antarabangsa Azman Hashim

Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2019


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
PSZ JB30000010365963CP 082200 raUTM Special Collection - Computer FileCompact Disc Accompanies UTM Thesis/Project Paper