Identifying determinants of retail patronage
Title
:
Identifying determinants of retail patronage
Personal Author
:
Stephenson, P. Ronald
General Note
:
Journal of Marketing. 57-61 ; July 1969
Subject Term
:
Consumers' preferences -- Research
Consumer satisfaction -- Evaluation
Library | Item Barcode | Call Number | Material Type | Item Category 1 |
---|
Perpustakaan Raja Zarith Sofiah | 30000004049288 | MAK 10994 | Open Access Book | Article |