QUALITY AND PRODUCT INNOVATION ON CUSTOMER LOYALTY AND ITS CONTRIBUTION TO MALAYSIAN NATIONAL AUTOMOTIVE POLICY
Title
: 
QUALITY AND PRODUCT INNOVATION ON CUSTOMER LOYALTY AND ITS CONTRIBUTION TO MALAYSIAN NATIONAL AUTOMOTIVE POLICY

Personal Author
: 
Vahid Godazgar, 1981-, author

Physical Description
: 
xviii, 244 pages : illustrations ; 30 cm.

General Note
: 
Supervisor: Assc. Prof. Dr. Norihan Abu Hassan, Dr. Hayati @ Habibah Abdul Talib

Subject Term
: 
Automobile industry and trade -- Malaysia
 
Automobile industry and trade -- Government policy -- Malaysia
 
Customer loyalty

Added Author
: 
Norihan Abu Hassan, Assoc.Prof.Dr.,
 
Hayati @ Habibah Abdul Talib, Dr.,

Added Corporate Author
: 
Sekolah Perdana Polisi Sains, Teknologi dan Inovasi

Thesis
 
Ph.D (Pengajian Polisi)


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
PSZ KL33000000002240HD9710.M32 V34 2016 rafClosed Access ThesisUTM PhD Thesis (Closed Access)