Involving customers in new service development
Title
Involving customers in new service development

Series Title
Series on technology management ; v. 11

Series
Series on technology management ; v. 11

Publication Information
London : Imperial College Press ; Hackensack, NJ ; London : Distributed by World Scientific Publishing Co., c2006

Physical Description
viii, 323 p. : ill. ; 24 cm.

ISBN
9781860946691

Subject Term
New products -- Management
 
Customer relations
 
Service industries -- Management
 
Creative ability in business

Added Author
Edvardsson, Bo, 1952-


LibraryItem BarcodeCall NumberMaterial TypeItem Category 1
PSZ JB30000010277781HF5415.153 I58 2006Open Access BookBook