Managing successful high-tech product introduction
Title
:
Managing successful high-tech product introduction
Personal Author
:
Senese, Brian P.
Publication Information
:
Norwood, MA : Artech House, 2002
Physical Description
:
1 CD-ROM ; 12 cm
ISBN
:
9781580532891
General Note
:
Accompanies text with the same title : (HF5415.153 S46 2002)
Subject Term
:
New products -- Management
High technology industries -- Marketing
Library | Item Barcode | Call Number | Material Type | Item Category 1 |
---|
PSZ JB | 30000010037594 | CP 2725 | Computer File Accompanies Open Access Book | Compact Disc Accompanies Open Access Book |