Collaborate to compete : driving profitability in the knowledge economy

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Title:

Personal Author:

Logan, Robert K., 1939-

Publication Information:

New York : Wiley, 2004

ISBN:

9780470833001

Subject Term:

Interpersonal relations

Strategic alliances (Business)

Psychology, Industrial

Added Author:

Stokes, Louis W.

Available:*

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010063924	HC79.I55 L634 2004	Open Access Book	Book	Searching... Unknown
Searching... PSZ KL	30000010121100	HC79.I55 L634 2004	Open Access Book	Book	Searching... Unknown

Knowledge has become the new source of wealth, and the co-creation and sharing of knowledge through collaboration, the key to the success of today's organization. Collaboration is everyone's business and every business's concern. Unfortunately, the mindset of most business people is not one of cooperation, but of competition.

Collaborate to Compete , offers a practical, applied approach to fostering a spirit of cooperation not just within an organization, but also with suppliers, customers, and even competitors to gain a competitive advantage.

Many knowledge management initiatives and approaches have failed in their attempt to harness and share the knowledge resident in organizations because they focus on technology, systems, and the valuation of intellectual property, but often neglect the human side. Collaborate to Compete goes beyond the traditional technological approaches of knowledge management systems to address the human challenges, as well as the psychological, cultural, and organizational barriers to employees, suppliers, and customers actually using these systems.

Collaborate to Compete: Shows how to create an atmosphere of trust, teamwork and collaboration and the promotion of emotional intelligence. Offers practical tools, processes and exercises that are helpful in developing a culture of collaboration. Introduces a unique assessment instrument, the Collaboration Quotient, that measures the readiness of individuals and of their organization to collaborate. It is also used to monitor the organization's progress in developing collaboration. Provides a detailed design for a practical and effective Internet-based knowledge network that facilitates knowledge sharing and co-creation. Includes comprehensive coverage on: how to transform a command-and-control organization into a collaborative one; how to measure, maintain, and increase collaboration; how to identify and eliminate the systems and processes that hinder collaboration; how to reward and encourage collaboration; and much more. Features examples and case studies that provide a blueprint for implementation, including organizations such as Documentum, Hill & Knowlton, Intel, Northrop Grumman, Open Text, Siemens, Turner Construction, Vignette and others.

Author Notes

Robert K. Logan, B.S. and Ph.D. from M.I.T., is a Physics professor at the University of Toronto, where he is cross appointed to the Ontario Institute of Studies in Education and active in the McLuhan Program in Culture and Technology
Louis W. Stokes, Ph.D., cofounder of Collaboration Associates Inc., is a leading authority on collaborative processes and assessment in organizations

Acknowledgements	p. xiv
Introduction: The Dawning of a New Era: Internet, Knowledge and Collaboration	p. 1
Rationale	p. 1
The Transformation of Commerce by Information Technology	p. 3
The Internet and Knowledge Management: Collaboration is the Missing Link	p. 7
What Is a Collaborative Organization?	p. 9
The Challenge of Collaboration	p. 9
Why the Internet Creates a Natural Environment for Collaboration	p. 10
The Obstacles to Collaboration	p. 11
Not Collaborate or Compete, but Rather "Collaborate to Compete"	p. 13
The Eight Key Messages of the Book	p. 14
Chapter 1 The Impact of the Internet on Business: The Need for Collaboration	p. 23
The Internet and Commerce	p. 23
Internet Culture	p. 25
Communities of Practice (COP)	p. 27
Alignment: A Strategy for Connectivity and the Use of the Internet	p. 29
Internet as a Marketing Tool	p. 29
Customer Relations and Product/Service Support	p. 30
Collaborative Product Development and Manufacturing	p. 33
Knowledge Management and the Internet	p. 35
Data, Information, Knowledge and Wisdom	p. 38
Knowledge, Value and Values	p. 39
Knowledge: The Tacit and the Explicit	p. 40
The Anatomy of Knowledge	p. 40
Can Knowledge be Managed? The Need for a Collaborative Knowledge Management Strategy	p. 42
The Need to Democratize Decision Making	p. 45
Lifelong Learning: Job Security in the Knowledge Era	p. 47
Creating a Knowledge Management Strategy	p. 52
The Importance of Knowing What You Know and What You Do Not Know	p. 53
Chapter 2 What Is a Collaborative Organization?	p. 55
Commerce and Socialization	p. 55
Five Economic Ages	p. 56
The Two Types of Information/Knowledge Workers	p. 58
The New Role of Knowledge in the Knowledge Era	p. 60
The Internet and the Transition into the Knowledge Era	p. 62
Knowledge Is Created by a Community	p. 66
Chapter 3 The Treatment of Collaboration in the Knowledge Management Literature: The Missing Link?	p. 71
Business Process Reengineering	p. 71
Peter Senge and the Learning Organization	p. 73
Karl Erik Sveiby and the Concept of Knowledge Capital	p. 75
Knowledge Capital--The Wealth Creator	p. 80
Charles Armstrong and the Enterprise Capital Model	p. 82
A Model of Collaboration through the Exchange of Tacit Knowledge	p. 85
Charles Savage's Concept of Knowledging	p. 86
Data Processing, Information Processing and Knowledge Processing	p. 87
Knowledging, Commerce and Science	p. 88
Knowledge Communities in Science and in Business	p. 90
Recent Studies of Collaboration	p. 92
Chapter 4 The Five Collaborative Messages of the Internet, a Medium for and a Model of Collaboration	p. 97
The Global Village and Nomadic Gatherers of Knowledge	p. 97
Is the Internet a Unique Language?	p. 100
"The Medium is the Message" and the Internet Is a Medium with Five Collaborative Messages	p. 101
How Do the Five Messages of the Internet Facilitate Collaboration?	p. 114
The Correspondence between the Five Collaborative Messages of the Internet and Savage's Five Principles of Knowledge Networking	p. 117
The Five Collaborative Messages of the Internet and Senge's Fifth Discipline Approach	p. 120
The Logan-Stokes Model of Collaboration	p. 121
The Role of Values in Developing a Model of Collaborative Knowledge Management	p. 126
Chapter 5 Three Psychologival Dimensions of Collaboration: Cognition, Emotional Intelligence and Motivation	p. 129
Individual and Organizational Conflict, Competition and Collaboration	p. 129
The Three Psychological Dimensions of Collaboration	p. 132
Personality Styles in Business	p. 135
Emotional Quotient Competencies	p. 139
Motivational Attitudes	p. 140
Motivational Goals	p. 141
Inspiring, Stimulating and Rewarding Motivation	p. 142
Culture Change and Stimulating Motivation through Communication	p. 145
The Collaborative Team Process	p. 151
Chapter 6 Practical Steps in Building the Collaborative Organization	p. 153
The Seven Building Blocks	p. 154
1. Vision	p. 154
2. Leadership	p. 159
3. Trust and Loyalty	p. 167
4. Goals	p. 172
5. Strategies	p. 174
6. Tactical Objectives	p. 185
7. Action and Implementation	p. 191
How the Five Collaborative Messages of the Internet Support the Seven Building Blocks	p. 194
Collaborative Meetings and Forums	p. 199
A First-Hand Report of Virtual Collaboration	p. 202
The Logan-Stokes Collaboration Matrix	p. 204
A Multidimensional Approach to Creating Collaborative Space	p. 206
Chapter 7 The Collaboration Quotient (CQ): Measuring the Collaborative Capacity of an Organization and Its Personnel	p. 209
The Collaboration Quotient (CQ)	p. 210
The Collaboration Quotient Instrument, the Five Messages of the Internet and the Seven Building Blocks of a Collaborative Organization	p. 212
The Managers' Collaboration Quotient (MCQ)	p. 220
The Organizational Collaboration Quotient	p. 222
The Collaborative Commerce Quotient	p. 223
Conclusion	p. 224
Chapter 8 The Logan-Stokes Collaborative Knowledge Network (LSCKN)	p. 225
The Purpose of a Collaborative Knowledge Network	p. 231
An Overview of the LSCKN	p. 233
Conclusion	p. 238
Appendix 1 Intenet as a Marketing and Sales Tool: Further Considerations	p. 239
Nine Internet Marketing Models	p. 240
E-Commerce and Direct Sales	p. 241
Appendix 2 Five Economic Eras: Further Considerations	p. 247
Collaboration: An Ancient Tradition Dating Back to the Hunting and Gathering Economy	p. 247
The Agricultural Economy	p. 248
The Industrial Era	p. 249
The Information Age as a Neo-Industrial Phenomenon	p. 251
Appendix 3 Contributions from Our Collaborative Partners on Collaboration	p. 255
The Future of Knowledge: Increasing Prosperity through Value Networks	p. 255
The Innovation Superhighway: Harnessing Intellectual Capital for Sustainable Collaborative Advantage	p. 258
Collaborative Climate and Effectiveness of Knowledge Work: An Empirical Study	p. 259
The Value and Values of Collaborative Teaming: The Key to the Knowledge Economy	p. 262
KNOW Inc. (www.knowinc.com): A Source of Collaboration Tools	p. 265
Appendix 4 Descriptions of the Software and Consulting Companies Whose Case Studies Were Used	p. 267
Accenture	p. 267
Centra	p. 267
CoCreate	p. 268
Documentum	p. 268
Hummingbird	p. 269
IManage	p. 269
Intraspect	p. 269
J.D. Edwards	p. 270
Open Text	p. 270
Primus	p. 270
Siebel	p. 271
SiteScape	p. 271
Vignette	p. 271
Bibliography	p. 273
Index	p. 283

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