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Author

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McDonald, Malcolm

(6)

Cannon, Joseph P.

(4)

Fakulti Kejuruteraan Kimia

(4)

Jain, Subhash C.

(4)

McDonald, Malcolm H. B.

(4)

(4)

(3)

Cooper, Scott W.

(3)

Hiebing, Roman G.

(3)

McCarthy, E. Jerome (Edmund Jerome)

(3)

Perreault, William D.

(3)

Wilson, Richard M. S.

(3)

(2)

Canning, Louise

(2)

Chartered Institute of Marketing

(2)

Cheverton, Peter

(2)

De Chernatony, Leslie

(2)

Donnelly, William J.

(2)

Fakulti Pengurusan

(2)

Fakulti Pengurusan dan Pembangunan Sumber Manusia

(2)

Foo, Dominic C.Y., supervisor

(2)

Gilligan, Colin

(2)

Ho, Wai Shin, 1986-, supervisor

(2)

Hooley, Graham J.

(2)

Hossein Hakimpoor, 1974-

(2)

Khairil Anuar Arshad, supervisor

(2)

Konopasek, Roger

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Lehmann, Donald R.

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Lilien, Gary L., 1946-

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Lim, Song Hok, 1956-

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MacLennan, Janice

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McCarthy, E. Jerome

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McDowell, Raymond

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Meindl, Peter, 1970-

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Narang, Shanker., editor

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Noor Hazarina Hashim, supervisor

(2)

Nor Akmal Mohd. Salleh @ Elias

(2)

Nufida Pujiastuti, 1980-

(2)

(2)

(2)

Rangaswamy, Arvind

(2)

(2)

Samli, A. Coskun

(2)

Sivanyanam Ravinttiran, 1993-, author

(2)

(2)

(2)

Winer, Russell S.

(2)

Aaker, David A.

(1)

Abang Amirrasdan Abang Ibrahim

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Abd. Aziz Abd. Rahim

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Abd. Rahman Abd. Hamid

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Abd. Rahman Md. Tahir

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Abdul Hakim Ahmad Dardar, contributor

(1)

Abdul Hamid Mar Iman, 1960-

(1)

Abell, Derek F.

(1)

Adams, Rob, 1950-

(1)

Adams, Terry, 1952-

(1)

Ahmad Hilmy Abdullah

(1)

Ahmad Sharifuddin Shamsuddin, supervisor

(1)

Ahmad Sukri Harun

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Akintunde, Musibau Ajagbe, contributor

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Allen, Chris T.

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Allen, Judy, 1952-

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Ambadar, Jackie, author

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Aminur Rashid Abdul Ghani

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Amran Md. Rasli, contributor

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Anand, A. Lawrence

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Anderson, Carol H.

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Anderson, David W.

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(1)

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Arumugam Munusamy

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Ashworth, G. J. (Gregory John), 1941-

(1)

Awaluddin Mohamed Shaharoun

(1)

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Azihan Abdul Aziz

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Azinal Abidin Ali

(1)

(1)

Azizawari Hamid

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Azman Mab @ Adnan

(1)

(1)

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(1)

Badrul Hisham Mohamad Daud

(1)

(1)

(1)

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(1)

(1)

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Benly Bon Pemanul

(1)

Bennett, Anthony G.

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Benzo, Riccardo

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Berkowitz, Eric N.

(1)

Bjerre, Mogens, 1959-

(1)

(1)

Boctor, S. A. (Stalin A.)

(1)

(1)

Boyd, Harper W.

(1)

Bradley, John, 1952-

(1)

Brandt, K. William

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Breeding, Marshall

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Brennan, Ross, 1957-, author

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Brierty, Edward G.

(1)

(1)

Buell, Victor P.

(1)

Business Advanced Technology Centre (BATC)

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Butler, Thomas W.

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Cadogan, John W. (John William), 1968-

(1)

Cagan, Jonathan, 1961-

(1)

Canning, Louise, author

(1)

Cannon, Joseph P., Ph.D.

(1)

Carpenter, Gregory S.

(1)

Cespedes, Frank V., 1950-

(1)

(1)

Chaffey, Dave, 1963-, author

(1)

Chan, Ling Siong

(1)

Chasser, Anne H.

(1)

Chau, Loon Wai, supervisor

(1)

Che Dhapat Salleh

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Che Rusle Mat Arop

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Che Zulkifli Che Seman

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Cheah, Yoke Lan

(1)

Cheong, Chee Hong

(1)

Ching, Heng Hoe

(1)

Chisnall, Peter M.

(1)

Choi, Sang Long, contributor

(1)

Choi, Sang Long, editor

(1)

Chong, Chee Hooi

(1)

Chopra, Sunil, 1960-

(1)

Chopra, Sunil, 1960- author

(1)

Christy, Janet W., 1953-

(1)

Chua, Anthony Kian Beng

(1)

Chuah, Cynthia Siew Yin, 1996-, author

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Clarke, Graham, 1960-

(1)

Clow, Kenneth E.

(1)

(1)

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Crum, Colleen, 1953-

(1)

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Davies, Fiona M.

(1)

Dawar, N. (Niraj)

(1)

Deiss, Ryan, author

(1)

(1)

Donnelly, James H.

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(1)

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Drummond, Graeme

(1)

Dzulkefli Ahmad

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Elliott, Richard

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Ellis, Nick, 1960-

(1)

Enegbuma, Wallace Imoudu, contributor

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Fakulti Alam Bina

(1)

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Faslin Syarina Salim, editor

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Fenwick, Ian, 1949-

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Food and Agriculture Organization of the United Nations

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Fourali, Chahid

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Fox, Karen F. A.

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Friedman, Warren

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(1)

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Gascó Hernández, Mila

(1)

(1)

Gilligan, Colin.

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(1)

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Goh, Sunny T. H

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Grant, Robert M.

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Gray, Kevin Douglas

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Gumpert, David E.

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Hairani Mohd. Sabtu

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Subject

Marketing -- Management

(67)

Strategic planning

(55)

Marketing -- Planning

(34)

(33)

Business planning

(18)

Internet marketing

(17)

Strategic planning -- History

(13)

Branding (Marketing)

(9)

Marketing research

(9)

Internet marketing -- Planning

(7)

Marketing -- Decision making

(7)

Product management

(7)

Electronic commerce -- Planning

(6)

Industrial marketing

(6)

Marketing channels -- Management

(6)

(5)

Physical distribution of goods -- Management

(5)

(4)

Brand name products

(4)

Brand name products -- Planning

(4)

Customer services -- Management

(4)

Delivery of goods -- Management

(4)

Educational planning

(4)

Electronic commerce -- Management

(4)

Industrial management

(4)

Inventory control -- Data processing

(4)

Management information systems

(4)

Marketing -- Data processing

(4)

Web sites -- Design

(4)

Communication in marketing

(3)

Consumer behavior

(3)

Customer relations

(3)

Database marketing -- Planning

(3)

Electronic commerce

(3)

Geographic information systems

(3)

Industrial marketing -- Case studies

(3)

Industrial procurement

(3)

(3)

Marketing -- Management.

(3)

Marketing -- Planning.

(3)

Materials management

(3)

New business enterprises -- Management

(3)

Real estate development -- Malaysia

(3)

Service industries -- Marketing

(3)

(3)

Small business -- Malaysia -- Johor

(3)

Advertising -- Management

(2)

Advertising media planning

(2)

(2)

Banks and banking -- Malaysia

(2)

Brand name products -- Marketing

(2)

Branding (Marketing) -- Indonesia -- Kalimantan

(2)

Branding (Marketing) -- Management

(2)

Business enterprises -- Computer networks -- Planning

(2)

Business logistics

(2)

City planning -- Indonesia -- Kalimantan

(2)

City planning -- Malaysia -- Johor

(2)

City planning -- Malaysia -- Kuala Lumpur

(2)

Commercial buildings -- Malaysia -- Johor

(2)

Condominiums -- Malaysia -- Marketing

(2)

Construction industry

(2)

Consumer satisfaction

(2)

Database management

(2)

Discounted cash flow

(2)

Ecotourism -- Malaysia -- Johor

(2)

Education -- Marketing

(2)

Education, Higher -- Marketing

(2)

Export marketing

(2)

Export marketing -- United States -- Management

(2)

Financial planners -- Marketing

(2)

Housing -- Malaysia -- Johor

(2)

Housing -- Malaysia -- Pahang

(2)

Industrial marketing -- Management

(2)

Information technology

(2)

Intercultural communication

(2)

Internet marketing.

(2)

(2)

Market surveys -- United States

(2)

Marketing -- Case studies

(2)

Marketing -- Decision making -- Data processing

(2)

Marketing -- Decision making -- Mathematical models

(2)

Marketing -- Econometric models

(2)

Marketing -- Malaysia -- Johor -- Management

(2)

Marketing -- Management -- Case studies

(2)

Marketing -- Technological innovations

(2)

Marketing -- United States -- Management

(2)

Marketing research -- Malaysia -- Kuala Lumpur

(2)

Mass media -- Planning

(2)

(2)

New products -- Marketing

(2)

Office practice -- Automation

(2)

Outdoor recreation -- Malaysia -- Johor -- Planning

(2)

Outdoor recreation -- Malaysia -- Pahang

(2)

Palm oil -- Great Britain -- Marketing

(2)

Parks -- Malaysia -- Johor -- Management

(2)

Parks -- Malaysia -- Johor -- Planning

(2)

Production planning

(2)

Quantity surveyors -- Malaysia -- Marketing

(2)

Real estate business -- Malaysia

(2)

Real estate business -- Malaysia -- Kuala Lumpur

(2)

Real estate development -- Malaysia -- Johor

(2)

Real estate development -- Malaysia -- Kuala Lumpur

(2)

Real estate development -- Valuation -- Data processing

(2)

Real estate investment

(2)

Real estate investment -- Malaysia -- Johor

(2)

Real estate investment -- Malaysia -- Kuala Lumpur

(2)

Recreation areas -- Malaysia -- Johor

(2)

Recreation areas -- Malaysia -- Johor -- Planning

(2)

Relationship marketing

(2)

Restaurants -- Malaysia -- Johor

(2)

Restaurants -- Malaysia -- Johor -- Planning

(2)

Sales Management

(2)

(2)

Shopping centers -- Malaysia -- Management

(2)

Shopping malls -- Malaysia

(2)

Social media -- Marketing

(2)

Success in business

(2)

Swimming pool industry -- Malaysia -- Johor

(2)

Swimming pools -- Malaysia -- Johor -- Marketing

(2)

Swimming pools -- Malaysia -- Johor -- Planning

(2)

Target marketing

(2)

Total quality management

(2)

Tourism -- Malaysia -- Johor -- Management

(2)

Tourism -- Malaysia -- Johor -- Marketing

(2)

Universiti Teknologi Malaysia -- Inventories -- Data processing

(2)

Urban climatology

(2)

Urban heat island

(2)

Advertising -- Telephone companies -- Malaysia -- Johor

(1)

Advocacy advertising -- Planning

(1)

Agricultural development projects -- Malaysia -- Johor

(1)

Agricultural productivity -- Malaysia

(1)

Agricultural productivity -- Malaysia -- Johor

(1)

Agriculture -- Economic aspects -- Malaysia

(1)

Agriculture -- Economic aspects -- Malaysia -- Kedah

(1)

Air quality -- Malaysia -- Kuala Lumpur

(1)

Air quality -- Malaysia -- Selangor

(1)

Airlines -- Management

(1)

Airlines -- Planning

(1)

(1)

Amusement parks

(1)

Arabic language -- Malaysia -- Study and teaching (Elementary) -- Computer programs

(1)

Architectural acoustics

(1)

Architecture -- Malaysia -- Human factors

(1)

Architecture and climate -- Malaysia -- Johor

(1)

Architecture and energy conservation -- Malaysia -- Johor

(1)

Architecture and society -- Malaysia

(1)

Architecture, Domestic -- Malaysia

(1)

Artificial intelligence

(1)

Assessment -- Malaysia -- Melaka

(1)

Auditoriums -- Malaysia

(1)

Auditoriums -- Malaysia -- Noise control

(1)

Automobile parking -- Malaysia -- Johor -- Planning

(1)

Banks and banking -- Data processing

(1)

Banks and banking -- Malaysia -- Johor

(1)

Banks and banking -- Religious aspects -- Islam

(1)

Bathing beaches -- Malaysia -- Pahang

(1)

(1)

Brand name products -- Management

(1)

Branding (Marketing) -- Malaysia -- Penang (Georgetown)

(1)

Branding (Marketing) -- Social aspects

(1)

Budget -- Malaysia

(1)

Building -- Estimates

(1)

Building -- Estimates -- Malaysia

(1)

Building leases -- Malaysia -- Johor

(1)

Building management

(1)

Building, Wooden -- Developing countries

(1)

Buildings -- Specifications -- Malaysia

(1)

Buildings -- Specifications -- Malaysia -- History

(1)

Bulletin boards -- Data processing

(1)

Bus travel -- Malaysia -- Pahang

(1)

(1)

Business -- Collected works

(1)

Business -- Research

(1)

Business enterprises

(1)

Business planning -- Handbooks, manuals, etc.

(1)

Business planning -- Information services -- Congresses

(1)

Business writing -- Technique

(1)

Cash flow -- Malaysia -- Management

(1)

Cellular radio -- Malaysia

(1)

Cellular radio -- Marketing

(1)

Chickens -- Malaysia -- Marketing

(1)

Ciphers -- Data processing

(1)

Cities and towns -- Malaysia -- Johor -- Growth

(1)

Cities and towns -- Malaysia -- Kedah -- Growth

(1)

(1)

City planning -- Law and legislation -- Malaysia -- Kuala Lumpur

(1)

City planning -- Malaysia -- Kedah

(1)

City planning -- Malaysia -- Melaka

(1)

City planning -- Malaysia -- Pulau Pinang

(1)

City planning -- Malaysia -- Sarawak

(1)

City planning -- Social aspects

(1)

City promotion -- Economic aspects

(1)

City promotion -- Social aspects

(1)

College facilities -- Malaysia -- Johor

(1)

Commercial leases -- Malaysia -- Johor

(1)

Community centers -- Malaysia -- Johor -- Case studies

(1)

Community development -- Malaysia -- Johor -- Case studies

(1)

Community development -- Malaysia -- Pahang

(1)

Community development.

(1)

Competition, International

(1)

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1.

Cover image for Strategic marketing planning

Strategic marketing planning

Strategic marketing planning

by

Gilligan, Colin.

Author

Gilligan, Colin., Wilson, Richard M. S.

Format:

Call Number

HF5415.135 G55 2009

Edition

2nd ed.

Publisher

Elsevier/Butterworth-Heinemann,

Publication Date

2009

ISBN

9781856176170

Available:
Holds:
Copies:

SD_ILS:823243

2.

Cover image for Practical marketing planning

Practical marketing planning

by

Cooper, John

Author

Cooper, John, Lane, Peter

Format:

Call Number

HF5415.13 C77 1997

Publisher

McMillan,

Publication Date

1997

ISBN

9780333679074

Available:
Holds:
Copies:

SD_ILS:484243

3.

Cover image for Strategic marketing planning

Strategic marketing planning

Strategic marketing planning

by

Reed, Peter

Author

Reed, Peter

Format:

Call Number

CP 016401

Edition

2nd ed.

Publisher

Cengage Learning Australia,

Publication Date

2007

Available:
Holds:
Copies:

SD_ILS:597577

4.

Cover image for Strategic marketing planning

Strategic marketing planning

by

Reed, Peter

Author

Reed, Peter

Format:

Call Number

HF5415.135 R33 2007

Edition

2nd ed.

Publisher

Cengage Learning Australia,

Publication Date

2007

ISBN

9780170128650

Available:
Holds:
Copies:

SD_ILS:324984

5.

Cover image for Marketing planning & strategy

Marketing planning & strategy

by

Jain, Subhash C.

Author

Jain, Subhash C.

Format:

Call Number

HF5415.13 J25 2000

Edition

6th ed.

Publisher

South-Western College Publishing,

Publication Date

2000

ISBN

9780324014808

Available:
Holds:
Copies:

SD_ILS:116211

6.

Cover image for Marketing planning & strategy

Marketing planning & strategy

Marketing planning & strategy

by

Jain, Subhash C.

Author

Jain, Subhash C.

Format:

Call Number

HF5415.13 J25 1997

Publisher

South-Western College Publishing,

Publication Date

1997

ISBN

9780538852838

Available:
Holds:
Copies:

SD_ILS:122243

7.

Cover image for Marketing planning & strategy

Marketing planning & strategy

Marketing planning & strategy

by

Jain, Subhash C.

Author

Jain, Subhash C.

Format:

Call Number

HF5415.13.J25 1993

Edition

4th ed.

Publisher

South-Western Pub,

Publication Date

1993

ISBN

9780538826488

Available:
Holds:
Copies:

SD_ILS:115744

8.

Cover image for Marketing planning models

Marketing planning models

Marketing planning models

by

Zoltners, A. A.

Author

Zoltners, A. A.

Format:

Call Number

HF5415.13.M37 1982

Publisher

North-Holland Pub.,

Publication Date

1982

ISBN

9780444863690

Available:
Holds:
Copies:

SD_ILS:354251

9.

Cover image for Winkler on marketing planning

Winkler on marketing planning

Winkler on marketing planning

by

Winkler, John

Author

Winkler, John

Format:

Call Number

HF5415.W55 1974

Publisher

Associated Business Programmes,

Publication Date

1974

ISBN

9780852270226

Available:
Holds:
Copies:

SD_ILS:237220

10.

Cover image for Analysis for marketing planning

Analysis for marketing planning

by

Lehmann, Donald R.

Author

Lehmann, Donald R., Winer, Russell S.

Format:

Call Number

HF5415.13 L395 2008

Edition

7th ed.

Publisher

McGraw-Hill Irwin,

Publication Date

2008

ISBN

9780073529844

Available:
Holds:
Copies:

SD_ILS:641071

11.

Cover image for Analysis for marketing planning

Analysis for marketing planning

by

Lehmann, Donald R.

Author

Lehmann, Donald R., Winer, Russell S.

Format:

Call Number

HF5415.13 L43 1997

Edition

4th ed.

Publisher

Irwin,

Publication Date

1997

ISBN

9780256214420

Available:
Holds:
Copies:

SD_ILS:456122

12.

Cover image for Marketing planning and strategy

Marketing planning and strategy

Marketing planning and strategy

by

Jain, Subhash C.

Author

Jain, Subhash C.

Format:

Call Number

HF5415.13.J25 1985

Publisher

South-Western,

Publication Date

1985

ISBN

9780538191302

Available:
Holds:
Copies:

SD_ILS:175514

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