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1. 
Cover image for The entrepreneurial engineer : how to create value from ideas
2. 
Cover image for Progressive trends in knowledge and system-based science for service innovation
3. 
Cover image for Innovation in pricing : contemporary theories and best practices
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Cover image for Marketing in the round : how to develop an integrated marketing campaign in digital era
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Cover image for Brand turnaround : how brands gone bad returned to glory and the seven game changers that made the difference
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Cover image for Brand relevance : making competitors irrelevant
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Cover image for New food product development : from concept to marketplace
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Cover image for Connecting with consumers : marketing for new marketplace realities
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Cover image for Transforming new technologies into cash flow : creating market-focused strategic paths for business-to-business companies
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Cover image for New product development framework for engineer-to-order production
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Cover image for Niche envy : marketing discrimination in the digital age
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Cover image for Blogwild! : a guide for small business blogging
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