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Cover image for International marketing
Title:
International marketing
Personal Author:
Cateora, Philip R.
Series:
McGraw-Hill/Irwin series in marketing
Edition:
14th ed.
Publication Information:
New York, NY : McGraw-Hill, 2009
Physical Description:
xxxi, 711 p. : ill. ; 29 cm.
ISBN:
9780073380988
Subject Term:
Export marketing

International business enterprises
Added Author:
Gilly, Mary C.

Graham, John L.

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Library
Item Barcode
Call Number
Material Type
Item Category 1
Status
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 30000010197100 HF1416 C374 2009 Open Access Book Book
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