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Cover image for Advertising and integrated brand promotion
Title:
Advertising and integrated brand promotion
Personal Author:
Edition:
5th ed
Publication Information:
Mason, OH : South-Western Cengage Learning, 2009
Physical Description:
xlii, 726 p. : ill. cheifly col. ; 29 cm.
ISBN:
9780324568622

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30000010205725 HF5821 O38 2009 Open Access Book Book
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