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Cover image for The consultant's guide to proposal writing : how to satisfy your clients and double your income
Title:
The consultant's guide to proposal writing : how to satisfy your clients and double your income
Personal Author:
Publication Information:
New York : John Wiley, 1986
ISBN:
9780471830443

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Item Category 1
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30000000621015 HF5718.5 H64 1986 Open Access Book Book
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33000000015197 HF5718.5 H64 1986 Open Access Book Gift Book
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On Order

Table of Contents

An Orientation in Proposals
What It Takes to Write a Good Proposal
The Development of Effective Strategies
Some Basics of Sales and Marketing
Gathering Market Intelligence
In the Beginning
Program Design
Writing, Communication, and Persuasion
Special Presentation Guides and Strategies
Graphics
The Executive Summary (and Other Front Matter)
Common Problems and Ideas for Solutions
Miscellaneous Important Information for Proposal Writing
Index
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