Integrated advertising, promotion and marketing communications

Title:

Personal Author:

Edition:

4th.ed.

Publication Information:

Upper Saddle River, NJ : Prentice Hall, 2010

Physical Description:

xxi, 454 p. : ill. (some col.) ; 28 cm.

ISBN:

9780136079422

Subject Term:

Added Author:

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010214488	HF5415.123 C58 2010	Open Access Book	Book	Searching... Unknown