Summary

The day of stand-alone business is over. Today, a decision in one company immediately affects decisions in other businesses all over the world. To win in this rapidly-changing business environment, cooperation and continuous interactivity is crucial if companies want to succeed. In short, successful companies must move from an isolated hierarchical enterprise to an integrated, entrepreneurial interprise.

Written by internationally-renowned experts on competitiveness, Drs. Kenneth Preiss, Steven Goldman and Roger Nagel, the book shows how to:
-- Integrate your products and services into customers' business processes
-- Manage internal resources more effectively
-- Form new relationships with suppliers
-- Exploit new opportunities aggressively through the revolutionary strategy of cooperating with customers, suppliers and even competitors

Packed with hundreds of real-life examples from companies serving a wide range of customers world-wide, Cooperate to Compete offers implementation guidance rather than abstract principles. So whether you are a CEO, the manager for a key function, or the general manager of a small company, this book will give you a wealth of ideas that you can put to work today to remain competitive tomorrow.