Qualitative media analysis

Title:

Personal Author:

Altheide, David L.

Series:

Qualitative research methods ; v. 38

Edition:

2nd ed.

Publication Information:

Los Angeles : Sage Publications, c2013

Physical Description:

xiii, 150 p. : ill. ; 22 cm.

ISBN:

9781452230054

Abstract:

"In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. Authors David L. Altheide and Christopher J. Schneider show readers how to obtain, categorize, and analyze these different media documents in this entry in the Qualitative Research Methods series. They look at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces."--Publisher's website.

Subject Term:

Mass media -- Research -- Methodology

Qualitative research

Added Author:

Schneider, Christopher J.

Available:*

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010302962	P91.3 A48 2013	Open Access Book	Book	Searching... Unknown

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Summary

In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. Authors David L. Altheide and Christopher J. Schneider show readers how to obtain, categorize, and analyze these different media documents in this entry in the Qualitative Research Methods series. They look at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces.

Preface and Acknowledgments	p. ix
About the Authors	p. xiii
1 Plugged-In Research	p. 1
Problems With Studying Documents	p. 9
An Approach to Document Analysis	p. 12
2 Ethnographic Content Analysis	p. 23
Ethnography in Context	p. 24
An Overview of Content Analysis	p. 24
Quantitative Content Analysis	p. 24
Ethnographic Content Analysis	p. 26
Studying Crises	p. 28
A Theoretical Focus	p. 28
Sampling and Data Collection	p. 31
Data Analysis	p. 34
3 Process of Qualitative Document Analysis	p. 39
The Problem and the Unit of Analysis	p. 39
Constructing a Protocol	p. 44
Altheide Research Team Protocol for Studying News Reports About Fear	p. 48
Themes and Frames	p. 50
Theoretical Sampling	p. 55
Stratified Random Sampling	p. 60
Collecting the Data	p. 62
Protocol for Tracking Discourse, Fear, Crime, and Violence	p. 65
Data Analysis	p. 68
4 Newspapers, Magazines, and Electronic Documents	p. 75
Studying News Magazines	p. 76
Studying Newspapers	p. 79
Exploring Electronic Documents	p. 83
The Double Loop of Analysis	p. 84
Print Media Photos	p. 87
5 Electronic Reality I	p. 91
TV Materials	p. 92
Downloading and Storing Files	p. 95
Analysis of TV Reports	p. 96
Project for the New American Century Protocol Sheet	p. 100
6 Electronic Reality II	p. 103
Internet Video Games	p. 104
Social Media and Dealing With the Problem of Riots	p. 105
How It Can Be Studies	p. 107
Sampling and Data Collection	p. 108
Protocol	p. 110
Online Newspaper Websites	p. 112
Other Websites and Data Materials	p. 112
Data Storage	p. 113
7 Tracking Discourse	p. 115
Dynamic Study of Discourse	p. 115
Discourse of Fear	p. 116
Social Media and Discourse	p. 122
8 Field Notes and Other Data	p. 125
Accounting for Substance	p. 126
Accounting for Ourselves	p. 129
Appendix	p. 133
Selected Studies That Use Qualitative Media Analysis	p. 133
Selected PhD Dissertations and MA Theses That Use Qualitative Media Analysis	p. 135
Selected Studies of News Organizations	p. 136
References	p. 139
Index	p. 147

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Table of Contents