Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010324963 | NK1510 D476 2012 | Open Access Book | Book | Searching... |
On Order
Summary
Summary
Design and Designing provides a broad and critical understanding of what is essentially a practical subject. Designing today is less a craft and more a part of the knowledge economy. It's all about knowing how to acquire knowledge and how to apply it creatively.
Design and Designing covers the design process, modelling and drawing, working with clients, production and consumption, sustainability, professional practice and design futures. Chapters are written by expert teachers and practitioners from around the globe, each presenting an accessible and engaging overview of their field of design. Every chapter is highly illustrated with a combination of images and information boxes, which extend or highlight key material. Each section concludes with a design project, a hands-on activity for the reader.
Design and Designing covers the full spectrum of design types, from graphic communication to product design, from fashion to games design, setting every type in its aesthetic, ethical and social contexts. With this essential book, readers will learn from today's best practice and best thinking in design, they will develop a critical sense, and become the designers of tomorrow.
Author Notes
Steve Garner has led some of the UK's most innovative and popular design courses, most recently as Professor of Design at The Open University, UK.
Chris Evans has 20 years' design and management experience with major companies and leads the teaching of Design at Aston University, Birmingham, UK.
Table of Contents
| Introduction |
| Section 1 What Is Design? |
| 1 When Did Design Begin?: The History Of Design And The Design Of History? |
| 2 The Art And Science Of Design Thinking |
| 3 Innovation And Design: The Need for Strategic Thinking |
| 4 Models Of Design And Models In Design |
| 5 Aesthetics Unpacked |
| Project 1 It's A Wrap! |
| Section 2 Who Is Design For? |
| 6 Design And Society: Wealth For All? |
| 7 Design, Brand And Corporate Success: Apple |
| 8 Usability |
| 9 Semiotics: Making Meaning Through Design |
| 10 Beyond Papanek: Design in and for Africa |
| Project 2 Take A Seat! Designing A Chair |
| Section 3 The Design Before The Design |
| 11 Understanding Markets |
| 12 Writing And Working To A Design Brief |
| 13 Problem Finding And Problem Solving: Techniques For Creative Researching |
| 14 Why Do Designers Sketch? |
| 15 IDEO - Closely Observed Designing |
| Project 3 Communcating over the internet: Working to a brief |
| Section 4 Consuming Design |
| 16 Are 'Green' Products Possible? Issues Of Sustainability In Design |
| 17 Packaging And Point-Of-Sale |
| 18 Consuming A City: A User's Design Appraisal Of An Urban Environment |
| 19 I Can But Should I? Ethics And Design. |
| 20 The New Power Of The Consumer |
| Project 4 Designing A Shelter With A Low Carbon Footprint |
| Section 5 From Concept To Product |
| 21 New Materials - New Products |
| 22 Faster And Better: Reducing Time To Market |
| 23 Getting Products Right: The Importance Of Detail Design |
| 24 Patents And Design Protection |
| 25 Using Shape Grammars To Generate New Product Forms |
| Project 5 Menu to Go! |
| Section 6 New Challenges For Design |
| 26 Design, Complexity And Systems Thinking |
| 27 Creativity In Digital And Virtual Environments |
| 28 New Clients For Design Services |
| 29 Product Innovation In Emerging Nations |
| 30 The Future Of Design |
| Project 6 The Design Game |
| Appendix: Careers in Design |
| Notes |
| Bibliography |
| Index |
