Title:
The effect of complaint factors on Malaysian consumers' loyalty toward well-known brand (Maxis) and new brand (Umobile) telecommunication service providers
Personal Author:
Publication Information:
2015
Physical Description:
xi, 150 p. : ill. ; 30 cm.
General Note:
Also available in CD-ROM :
Supervisor : Dr. Zuraidah Sulaiman
Subject Term:
Added Author:
Added Corporate Author:
DSP_DISSERTATION:
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2015
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 35000000012652 | XX(855664.1) | Closed Access Thesis | UTM Project Paper (Closed Access) | Searching... |
