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Cover image for Role of brand equity and brand identity on preferences of smartphones among students
Title:
Role of brand equity and brand identity on preferences of smartphones among students
Physical Description:
xii, 74 pages : illustrations (some colors) ; 26 cm
General Note:
Also available in CD-ROM : CP 082216 ra

Fulltext is available at http://dms.library.utm.my:8080
DSP_DISSERTATION:
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2019

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35000000030930 HF5415.32 H35 2019 raf Closed Access Thesis UTM Project Paper (Closed Access)
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