Building electronic commerce with web database constructions

Title:

Personal Author:

Nelson, Anne

Publication Information:

Reading, MA : Addison-Wesley, 2002

ISBN:

9780201741308

Subject Term:

Electronic commerce

Web sites

Added Author:

Nelson, William H. M.

Available:*

Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010074236	HF5548.32 N44 2000	Open Access Book	Book	Searching... Unknown

This tutorial-style text overviews basic e-commerce business issues and technical concepts that developers must understand to create Web database constructions, and offers step-by-step instructions for implementing these concepts using popular technologies. Each chapter begins with an explanation of e-commerce concepts and then delves into applying the concepts using current tools. Learning features include two ongoing case studies, news articles, and exercises. Basic programming skills and some experience with databases is assumed. Anne Nelson teaches in the Department of Computer Information Systems at High Point University. William Nelson is president of a management consulting firm specializing in management information systems. c. Book News Inc.

Foreword	p. iii
Preface	p. v
1 Introduction to Electronic Commerce	p. 1
1.1 The Relationship Between Electronic Commerce and Business	p. 5
1.2 Comparing Electronic Commerce with Traditional Commerce	p. 11
1.3 Comparing Electronic Commerce with Electronic Data Interchange	p. 13
1.4 Electronic Commerce Strategies and Techniques	p. 16
1.5 Electronic Commerce and Client/Server Architecture	p. 21
1.6 The Relationship Between Electronic Commerce and Web Database Constructions	p. 27
Summary	p. 29
Chapter Key Terms	p. 32
Review Questions	p. 32
Critical Thinking Using the Web	p. 33
Chapter Case Study	p. 33
2 Introduction to Web Database Construction	p. 35
2.1 The Web Database Construction	p. 39
2.2 The Front-End of the Construction and Elements of the Web	p. 44
2.3 HTTP and Client/Server Interaction	p. 50
2.4 The Integral Nature of the Web Server to the Electronic Commerce Constructions	p. 55
2.5 The Web Database Processing Architectures	p. 56
2.6 The Benefits and Challenges of Web Database Construction	p. 58
2.7 Client-Side Technologies	p. 58
2.8 Server-Side Technologies	p. 60
2.9 Assessment Techniques and Design Considerations	p. 65
Summary	p. 69
Chapter Key Terms	p. 72
Review Questions	p. 72
Critical Thinking Using the Web	p. 73
Chapter Case Study	p. 73
3 Getting Started: Web Server Installation and Administration	p. 75
3.1 Introduction to Web Server Software	p. 76
3.2 Web Server Software Components	p. 83
3.3 Installation of WebSite Web Server Software	p. 89
3.4 WebSite Web Server Software Configuration and Maintenance	p. 98
3.5 Web Server Software Security	p. 106
3.6 Installation of Web Applications Provided on This Book's Companion Web Site	p. 108
Summary	p. 111
Chapter Key Terms	p. 114
Review Questions	p. 114
Critical Thinking Using the Web	p. 115
Chapter Case Study	p. 115
4 Electronic Commerce Business Models	p. 117
4.1 Building Electronic Commerce Business Models	p. 118
4.2 Planning a Successful Electronic Commerce Business	p. 122
4.3 The Online Guestbook Model	p. 127
4.4 The Online Survey Model	p. 134
4.5 The Online Job Listing Service Model	p. 137
4.6 Measuring Success of the Electronic Commerce Business Model	p. 143
Summary	p. 146
Chapter Key Terms	p. 148
Review Questions	p. 148
Critical Thinking Using the Web	p. 149
Chapter Case Study	p. 150
5 Relational Database Concepts	p. 151
5.1 Understanding Relational Databases	p. 152
5.2 Building Back-End Databases	p. 162
5.3 Designing Advanced Queries and Analyzing Data	p. 165
5.4 Creating Advanced Queries	p. 175
Summary	p. 187
Chapter Key Terms	p. 188
Review Questions	p. 189
Critical Thinking Using the Web	p. 190
Chapter Case Study	p. 190
6 Client-Side Technologies	p. 193
6.1 Hypertext and Hypermedia	p. 194
6.2 Building HTML Forms for Dynamic Web Interaction	p. 197
6.3 Using Cookies for State Management in the Hidden HTML Form Fields	p. 206
6.4 Using Cascading Style Sheets to Display HTML Elements	p. 211
6.5 Using XHTML in the Electronic Commerce Model	p. 218
6.6 Exploring the Fundamentals of DHTML in the Electronic Commerce Model	p. 222
Summary	p. 223
Chapter Key Terms	p. 226
Review Questions	p. 227
Critical Thinking Using the Web	p. 227
Chapter Case Study	p. 228
7 Windows Common Gateway Interface Server-Side Technologies	p. 229
7.1 Server-Side Technologies	p. 230
7.2 Common Gateway Interface	p. 231
7.3 Understanding Input and the CGI Environmental Variables	p. 239
7.4 Understanding CGI Output: Returning and Redirecting	p. 244
7.5 Creating a CGI Application Using Visual Basic	p. 246
Summary	p. 267
Chapter Key Terms	p. 269
Review Questions	p. 269
Critical Thinking Using the Web	p. 270
Chapter Case Study	p. 270
8 Processing CGI Template Files with Server-Side Technology	p. 273
8.1 Benefits of Using CGI Template Files with Server-Side Technology	p. 274
8.2 Sending Output Using a CGI Template File	p. 276
8.3 Designing and Testing a CGI Template File	p. 278
8.4 Listing CGI Application Variables in a CGI Template File	p. 283
8.5 Evaluating Expressions in a CGI Template File	p. 288
8.6 Assigning Variables in a CGI Template File	p. 293
8.7 Specifying Conditions in a CGI Template File	p. 295
8.8 Creating Loops in a CGI Template File	p. 298
8.9 Including the Contents of Another File in a CGI Template File	p. 302
Summary	p. 304
Chapter Key Terms	p. 306
Review Questions	p. 306
Critical Thinking Using the Web	p. 307
Chapter Case Study	p. 307
9 Connectivity: Databases, Visual Basic, and CGI	p. 309
9.1 Using a Database in a CGI Application for Connectivity	p. 310
9.2 Understanding the Database Objects	p. 314
9.3 Adding a Table Record Through a Visual Basic Recordset Object	p. 324
9.4 Trapping Database-Related Errors	p. 327
9.5 Listing Existing Back-End Records	p. 330
9.6 Locating Records in the Back-End Database That Meet Specific Criteria	p. 333
9.7 Applying Analyzing and Filtering Techniques to the Back-End Database	p. 336
Summary	p. 339
Chapter Key Terms	p. 341
Review Questions	p. 342
Critical Thinking Using the Web	p. 342
Chapter Case Study	p. 343
10 Active Server Pages Server-Side Technologies	p. 345
10.1 Understanding Active Server Pages Server-Side Technology	p. 346
10.2 Installing Chili!Soft ASP	p. 354
10.3 Exploring the ASP Code	p. 358
10.4 Creating an ASP Application	p. 359
10.5 Creating an ASP Page with Banner Ads	p. 360
10.6 Creating an ASP Guestbook	p. 367
10.7 Creating an ASP Page for Login Security	p. 370
Summary	p. 372
Chapter Key Terms	p. 375
Review Questions	p. 375
Critical Thinking Using the Web	p. 376
Chapter Case Study	p. 376
11 Connectivity: Databases, Visual Basic, and ASP	p. 379
11.1 Utilizing a Database in an ASP Application for Connectivity	p. 380
11.2 Viewing Table Records With VBScript and ASP	p. 388
11.3 Querying and Sorting a Back-End Database with VBScript and ASP	p. 391
11.4 Building Advanced Queries Using ASP Database Transactions	p. 396
Summary	p. 402
Chapter Key Terms	p. 404
Review Questions	p. 404
Critical Thinking Using the Web	p. 405
Chapter Case Study	p. 405
12 Server-Side Development with ASP Template Files	p. 407
12.1 The Importance of Template Files in the ASP Electronic Commerce Model	p. 408
12.2 The Use of the Cookies Collection in ASP Template Files	p. 410
12.3 Creating ASP Template Files	p. 417
12.4 Using Functions to Modify Template VBScripts
Summary	p. 426
Chapter Key Terms	p. 429
Review Questions	p. 429
Critical Thinking Using the Web	p. 430
Chapter Case Study	p. 430
13 Browser Programs and Other Server-Side Technologies	p. 431
13.1 The Basic Components of JavaScript	p. 432
13.2 Exploring JavaScript Code	p. 435
13.3 Working with JavaScript Errors	p. 442
13.4 Writing Cookies with JavaScript	p. 444
13.5 Understanding Java Server Pages	p. 447
13.6 Using JRun Java Application Server for Windows	p. 451
13.7 Using ActiveX in the Electronic Commerce Model	p. 459
13.8 Using ActiveX Installation Packages with ActiveX Documents	p. 463
Chapter Key Terms	p. 469
Review Questions	p. 470
Critical Thinking Using the Web	p. 471
Summary	p. 467
Chapter Case Study	p. 471
14 Enhancing the Electronic Commerce Business Model	p. 473
14.1 Factors That Affect the Success of Electronic Commerce	p. 474
14.2 Speed	p. 476
14.3 Layout	p. 480
14.4 Change	p. 481
14.5 Searchability	p. 482
14.6 Database Structure	p. 486
14.7 Visual Basic Project Design	p. 487
Summary	p. 490
Chapter Key Terms	p. 492
Review Questions	p. 492
Critical Thinking Using the Web	p. 493
Chapter Case Study	p. 493
Appendix A Html Primer	p. 495
Appendix B FrontPage Primer	p. 501
Appendix C Organization of Files and Description of Software on this Book's Companion Web Site	p. 509
Appendix D Visual Basic Source Code	p. 513
Appendix E Case Studies for Building Electronic Commerce with Web Database Constructions	p. 547
Glossary	p. 557
List of Case Studies	p. 571
Index	p. 573

Available:*

On Order

Summary

Summary

Table of Contents