Title:
Endorser credibility and self-brand connections in the context of Malaysian consumers
Personal Author:
Publication Information:
2016
Physical Description:
xii, 93 p. : ill. (some col.) ; 30 cm.
General Note:
Also available in CD-ROM : CP 057892 ra
Fulltext is available at http://dms.library.utm.my:8080
Supervisor : Dr. Thoo Ai Chin
Added Author:
Added Corporate Author:
DSP_DISSERTATION:
Thesis (Sarjana Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2016
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 32100000000524 | XX(855912.2) | Closed Access Thesis | UTM Project Paper (Closed Access) | Searching... |
Searching... | 35000000015096 | XX(855912.2) | Closed Access Thesis | UTM Master Thesis (Closed Access) | Searching... |
