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Subject: Marketing

Author

(7)

Armstrong, Gary

(5)

Hair, Joseph F.

(5)

(3)

Lamb, Charles W., 1944-

(3)

McDaniel, Carl D.

(3)

Abu Bakar Abdul Hamid

(2)

Ahmad Sharifuddin Shamsuddin

(2)

Collins, Eliza G. C.

(2)

Devanna, Mary Anne

(2)

Lamb, Charles W.

(2)

Richardson, John E.

(2)

Sheth, Jagdish N.

(2)

Troilo, Gabriele

(2)

Abell, Derek F.

(1)

Abu Bakar A. Hamid

(1)

Abu Bakar Abdul Hamid author

(1)

Abu Bakar Hamed

(1)

(1)

Alderman, Jerry D

(1)

Alexander, Keith, 1949-

(1)

Amstrong, Kotler

(1)

Baker, Michael J

(1)

(1)

Baker, Stephen., editor

(1)

Barrell, Alan W.

(1)

Bosworth, Michael T.

(1)

(1)

Bursk, Edward Collins, 1907-

(1)

Buskirk, Richard Hobart, 1927-

(1)

Calder, Bobby J.

(1)

(1)

(1)

Chartered Institute of Marketing

(1)

(1)

(1)

Cronin, Joseph J.

(1)

Crum, Colleen, 1953-

(1)

(1)

(1)

D'Amico, Michael

(1)

Deiss, Ryan, author

(1)

(1)

(1)

Ebi Shahrin Suleiman, 1965-, author

(1)

(1)

Engel, James F.

(1)

(1)

(1)

Flaherty, M. Therese

(1)

(1)

(1)

(1)

Garret, Dennis E.

(1)

Gengeswari Krishnapillai

(1)

Ghauri, Pervez N., 1948-

(1)

Govindarajan, M.

(1)

(1)

(1)

Henneberry, Russ, author

(1)

Hiam, Alexander

(1)

Hisrich, Robert D.

(1)

Holland, John R

(1)

Homburg, Christian

(1)

(1)

Huam, Hon Tat editor

(1)

(1)

(1)

J. L. Kellogg Graduate School of Management

(1)

(1)

Jain, D. (Dipak)

(1)

Keyes, Jessica, 1950-

(1)

Kinnear, Thomas C., 1943-

(1)

Kipnis, Eva, editor

(1)

(1)

Krishnan, Balaji C.

(1)

Kuczmarski, Thomas D.

(1)

Latifah Che Ahmad

(1)

Levinson, Jay Conrad

(1)

Lim, Yong Wah author

(1)

(1)

(1)

Maesincee, Suvit

(1)

Maimunah Ali\eauthor

(1)

Mandell, Maurice I.

(1)

(1)

(1)

McDaniel. Carl D.

(1)

Melati Ahmad Anuar

(1)

(1)

Middleton, Simon, 1958-

(1)

(1)

Mohammad Khairul Shaleh Mohammed Asari, 1972

(1)

Morris, Michael H.

(1)

Murray, John A.

(1)

Mutum, Dilip S., editor

(1)

Narang, Shanker

(1)

Nassrul Hakim Md. Jani

(1)

Norzafir Md. Salleh

(1)

Norzaidahwati Zaidin author

(1)

Nurul Izzah Mohd. Noran

(1)

Nystrom, Harry, 1936-

(1)

O'Driscoll, Aidan

(1)

(1)

Palmatier, George E.

(1)

(1)

Pitt, Leyland F.

(1)

(1)

Popoli, Paolo, editor

(1)

(1)

Racom Communications

(1)

Randazzo, Gary W.

(1)

Read, Nicholas A. C.

(1)

Reibstein, David J.

(1)

Ritchie, Chris, 1962-

(1)

Rohaizat Baharun

(1)

Rohaizat Baharun author

(1)

Rosenwald, Peter J.

(1)

Rosenzweig, David, author

(1)

Roy, Sanjit Kumar, editor

(1)

Rusmala Mohd. Daud

(1)

Russell-Jones, Neil

(1)

Ruzzier, Maja Konecnik

(1)

(1)

Ryan, Christopher

(1)

(1)

Schindehutte, Minet

(1)

(1)

Siti Nabiha Abdul Khalid

(1)

Skinner, Steven J.

(1)

Stern, Louis W.

(1)

Swaim, Robert W.

(1)

Tybout, Alice M.

(1)

University of Strathclyde. Centre for Facilities Management

(1)

(1)

Warshaw, Martin R.

(1)

William, M. Kincaid

(1)

(1)

Youdale, Peter John

(1)

Zikmund, William G.

(1)

Language

(95)

(2)

Format

(98)

Subject

Marketing -- Management

(59)

(6)

Industrial management

(4)

Knowledge management

(4)

Product management

(4)

Sales Management

(4)

Business -- Management

(3)

(3)

(2)

Export marketing -- Management

(2)

Human resources management

(2)

(2)

Organizational effectiveness

(2)

Sales promotion

(2)

(2)

Strategic planning

(2)

Strategic planning -- History

(2)

Advertising -- Management

(1)

(1)

Brand name products -- Marketing

(1)

Branding (Marketing) -- Management

(1)

(1)

Business and Management

(1)

Business enterprises -- Finance

(1)

Business networks -- Management

(1)

Business planning

(1)

Consumer behavior

(1)

Customer relations

(1)

Customer services

(1)

Decision-making in marketing

(1)

Economics/Management Science

(1)

Electronic commerce

(1)

Electronic commerce -- Management

(1)

Entrepreneurship

(1)

Facility management

(1)

Industrial management -- Scandinavia

(1)

Industrial project management

(1)

Information technology -- Management

(1)

International business enterprises

(1)

Internet marketing

(1)

Knowledge -- Economic aspects

(1)

Marketing -- Cost effectiveness

(1)

Marketing -- Management.

(1)

Marketing channels

(1)

Marketing personnel -- Interviews

(1)

Operations planning

(1)

Physical distribution of goods -- Management

(1)

Retail trade -- Management

(1)

Sales management

(1)

Sheth, Jagdish N.

(1)

Small business -- Management

(1)

Small business marketing

(1)

Success in business

(1)

(1)

Total quality management

(1)

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13.

Cover image for Marketing management : analysis, planning, implementation and control

Marketing management : analysis, planning, implementation and control

Marketing management : analysis, planning, implementation and control

by

Kotler, Philip

Author

Kotler, Philip

Format:

Call Number

HF5415.13 K68 1994

Edition

8th ed.

Publisher

Prentice Hall International, Prentice-Hall,

Publication Date

1994

ISBN

9780130980052

Available:
Holds:
Copies:

SD_ILS:315613

14.

Cover image for Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

by

Troilo, Gabriele

Author

Troilo, Gabriele

Format:

Call Number

HF5415.13 T764 2006

Publisher

Edward Elgar Pub.,

Publication Date

2006

ISBN

9781845429072

Available:
Holds:
Copies:

SD_ILS:199017

15.

Cover image for Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

Marketing knowledge management : managing knowledge in market oriented companies

by

Troilo, Gabriele

Author

Troilo, Gabriele

Format:

Call Number

HF5415.13 T765 2006

Publisher

Edward Elgar,

Publication Date

2006

ISBN

9781845429072

Available:
Holds:
Copies:

SD_ILS:640520

16.

Cover image for Marketing for the nonmarketing executive : an integrated resource management guide for the 21st century

Marketing for the nonmarketing executive : an integrated resource management guide for the 21st century

by

Paley, Norton

Author

Paley, Norton

Format:

Call Number

HF5415 P34 2001

Publisher

St. Lucie Press,

Publication Date

2001

ISBN

9781574442861

Available:
Holds:
Copies:

SD_ILS:167321

17.

Cover image for Digital Marketing

Digital Marketing

by

Deiss, Ryan, author

Author

Deiss, Ryan, author, Henneberry, Russ, author

Format:

Call Number

HF5415.1265 D45 2017

Publication Date

2017

ISBN

9781119235590

Available:
Holds:
Copies:

SD_ILS:873192

18.

Cover image for Capon's marketing principles

Capon's marketing principles

Capon's marketing principles

by

Capon, Noel

Author

Capon, Noel, Shamza Khan

Format:

Call Number

HF5415 C374 2015 f

Edition

Asia edition

Publisher

SJ Learning,

Publication Date

2015

ISBN

9789671264928

Available:
Holds:
Copies:

SD_ILS:839899

19.

Cover image for Target opportunity selling : top sales performers reveal what really works

Target opportunity selling : top sales performers reveal what really works

Target opportunity selling : top sales performers reveal what really works

by

Read, Nicholas A. C.

Author

Read, Nicholas A. C.

Format:

Call Number

HF5438.25 R43 2014

Publisher

McGraw-Hill Education,

Publication Date

2014

ISBN

9780071773072

Available:
Holds:
Copies:

SD_ILS:827316

20.

Cover image for Marketing cases from emerging markets

Marketing cases from emerging markets

Marketing cases from emerging markets

by

Mutum, Dilip S., editor

Author

Mutum, Dilip S., editor, Roy, Sanjit Kumar, editor, Kipnis, Eva, editor

Format:

Call Number

HF5415 M3744 2014

Publisher

Springer,

Publication Date

2014

ISBN

9783642368608

Available:
Holds:
Copies:

SD_ILS:831585

21.

Cover image for The manager's guide to building a successful business

The manager's guide to building a successful business

The manager's guide to building a successful business

by

Randazzo, Gary W.

Author

Randazzo, Gary W.

Format:

Call Number

HF5386 R36 2013

Publisher

Business Expert Press,

Publication Date

2013

ISBN

9781606496503

Available:
Holds:
Copies:

SD_ILS:805097

22.

Cover image for Marketing for entrepreneurs and SMEs : a global perspective

Marketing for entrepreneurs and SMEs : a global perspective

by

Ruzzier, Maja Konecnik

Author

Ruzzier, Maja Konecnik, Ruzzier, Mitja, Hisrich, Robert D.

Format:

Call Number

HF5415 R89 2013

Publisher

Edward Elgar,

Publication Date

2013

ISBN

9781781955963

Available:
Holds:
Copies:

SD_ILS:831371

23.

Cover image for Knowledge based marketing in twenty first century

Knowledge based marketing in twenty first century

Knowledge based marketing in twenty first century

by

Narang, Shanker

Author

Narang, Shanker

Format:

Call Number

HF5415 K56 2012

Publisher

Koros Press,

Publication Date

2012

ISBN

9781781630716

Available:
Holds:
Copies:

SD_ILS:800626

24.

Cover image for Marketing information system

Marketing information system

Marketing information system

by

Baker, Stephen., editor

Author

Baker, Stephen., editor

Format:

Call Number

HF5415.13 M372 2012

Publisher

Nyx Academics,

Publication Date

2012

ISBN

9781621581826

Available:
Holds:
Copies:

SD_ILS:814003

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