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3050. 
Cover image for Process Theory : The Principles of Operations Management
3051. 
Cover image for STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING, AND MANAGING BRAND EQUITY
3054. 
Cover image for Managing Transformation Projects : Tracing Lessons from the Industrial to the Digital Revolution
3058. 
Cover image for The business of new process diffusion : management of the early float glass start-ups