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Cover image for Strategy and the business landscape
Title:
Strategy and the business landscape
Personal Author:
Edition:
2nd ed.
Publication Information:
Upper Saddle River, NJ : Pearson/Prentice Hall, 2006
ISBN:
9780131430358

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30000010166458 HD30.28 G43 2006 Open Access Book Book
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30000010114902 HD30.28 G43 2006 Open Access Book Book
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30000010113853 HD30.28 G43 2006 Open Access Book Book
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Summary

Summary

For MBA and Executive MBA strategy courses.

Pankaj Ghemawat, respected and renowned Harvard Business School Professor, has designed and written a brief strategy text designed to help students master a body of analytical tools and develop an integrative point of view when making strategic choices.


Author Notes

Pankaj Ghemawat is the Jaime and Josefina Chua Tiampo Professor of Business Administration at Harvard University's Graduate School of Business Administration and Head of the Strategy Unit. He received his Ph.D. in Business Economics from Harvard University, he worked as a consultant with McKinsey & Company in London during 1982 and 1983, and has taught at the Harvard Business School since then. In 1991, he was appointed the youngest full professor in the Business School's history. One strand of his research and teaching focuses on the dynamics of globalization and generic strategies for international firms. Another strand of his work is concerned with foundational issues in business strategy, particularly work on the topics of competitive dynamics, business scope, and complexity.

Professor Ghemawat's publications include Commitment (Free Press, 1991), Games Businesses Play (MIT Press, 1997), and Strategy and the Business Landscape (Addison Wesley Longman, 1999), as well as several dozen articles and case studies. He serves on the editorial boards of Management Science, Journal of International Business Studies, the Journal of Economics and Management Strategy, Long Range Planning, the Strategic Management Journal, and Strategic Organization.


Table of Contents

1 The Origins of Strategy
2 Mapping the Business Landscape
3 Creating Competitive Advantage
4 Anticipanting Competitive Dynamics
5 Sustaining Superior Performance
6 Choosing Corporate Scope
Index
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