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Cover image for Introduction to marketing

Introduction to marketing

by

McDaniel, Carl

Author

McDaniel, Carl, Lamb, Charles W., 1944-, Hair, Joseph F.

Format:

Call Number

HF5415 M324 2009

Edition

10th ed.

Publisher

Cengage Learning,

Publication Date

2009

ISBN

9780324599312

Available:
Holds:
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2.

Cover image for Marketing research essentials

Marketing research essentials

by

McDaniel, Carl

Author

McDaniel, Carl, Gates, Roger H., 1942-

Format:

Call Number

HF5415.2 M324 2006

Edition

5th ed.

Publisher

John Wiley,

Publication Date

2006 2005

ISBN

9780471684763

Available:
Holds:
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3.

Cover image for Marketing research essentials : SPSS student version 13.0 : for windows 98,2000, XP, and Me

Marketing research essentials : SPSS student version 13.0 : for windows 98,2000, XP, and Me

by

McDaniel, Carl

Author

McDaniel, Carl, Gates, Roger H., 1942-

Format:

Call Number

CP 6366

Edition

5th ed.

Publisher

John Wiley,

Publication Date

2006 2005

ISBN

9780471684763

Available:
Holds:
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4.

Cover image for The future of business

The future of business

by

Gitman, Lawrence J.

Author

Gitman, Lawrence J., McDaniel, Carl

Format:

Call Number

HD70.U5 G53 2005

Edition

5th ed.

Publisher

Thomson/South-Western,

Publication Date

2005

ISBN

9780324272529

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5.

Cover image for The future of business

The future of business

by

Gitman, Larry J.

Author

Gitman, Larry J., McDaniel, Carl

Format:

Call Number

HD70.U5 G53 2000

Edition

Millennium ed.

Publisher

South Western College Pub.,

Publication Date

2000

ISBN

9780324015713

Available:
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