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Title:
`Salesplan' : a forecasting and decision support system for fast moving consumer goods
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General Note:
Paper presented at the ESOMAR/EMAC/AFM Symposium on Information Based Decision Making in Marketing: Reconciling the Needs and Interests of Decision Makers, Data Collectors and Data Providers, Paris, 331-346, 1993
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Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
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Searching... | 30000003125519 | MAK 8595 | Open Access Book | Article | Searching... |