Title:
e-Commerce : strategy, technologies and applications
Personal Author:
Publication Information:
London : McGraw-Hill, 2000
ISBN:
9780077095529
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010215529 | HF5548.32 W44 2000 | Open Access Book | Book | Searching... |
Searching... | 30000005171230 | HF5548.32 W44 2000 | Open Access Book | Book | Searching... |
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Summary
Summary
Electronic Commerce (EC) has been brought to prominence by the popularisation and commercialisation of the Internet. In addition to the consumer-oriented commerce of the Internet, EC is practised through Electronic Markets and Electronic Data Interchange (EDI). This book covers these three areas.
Table of Contents
| Table of contents |
| Acknowledgements |
| Preface |
| Part 1 Introduction to Electronic Commerce |
| Chapter 1 Electronic Commerce |
| Part 2 Business Strategy in an Electronic Age |
| Chapter 2 The Value Chain |
| Chapter 3 Competitive Advantage |
| Chapter 4 Business Strategy |
| Chapter 5 Case Study - Electronic Commerce in Passenger Air Transport |
| Part 3 Business to Business Electronic Commerce |
| Chapter 6 Inter-organisational Transactions |
| Chapter 7 Electronic Markets (EM) |
| Chapter 8 Electronic Data Interchange (EDI) |
| Chapter 9 EDI, the Nuts and Bolts |
| Chapter 10 EDI and Business |
| Chapter 11 Inter-organisational E-Commerce |
| Part 4 Business to Consumer Electronic Commerce |
| Chapter 12 Consumer Trade Transactions |
| Chapter 13 The Internet |
| Chapter 14 A Page on the Web |
| Chapter 15 The elements of E-Commerce |
| Chapter 16 E-Business |
| Part 5 Conclusions |
| Chapter 17 Electronic Commerce - May Many Flowers Bloom |
| Bibliography |
| Index |
