Search Results for Marketing

1.

Marketing concepts for libraries and information services

by

De Saez, Eileen Elliott

Author

De Saez, Eileen Elliott

Format:

Call Number

Z716.3 D47 2002

Edition

2nd ed.

Publisher

Facet Publishing,

Publication Date

2002

ISBN

9781856044264

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2.

Marketing your library's electronic resources : a how-to-do-it manual

by

Kennedy, Marie R.

Author

Kennedy, Marie R., LaGuardia, Cheryl

Format:

Call Number

Z692.C65 K46 2013 f

Publisher

Neal-Schuman, an imprint of the American Library Association,

Publication Date

2013

ISBN

9781555708894

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3.

Management, marketing and promotion of library services based on statistics, analyses and evaluation

by

Flaten, Trine Kolderup

Author

Flaten, Trine Kolderup, IFLA General Conference (71st : 2005 : Oslo, Norway), World Library and Information Congress (2005 : Oslo, Norway)

Format:

Call Number

Z716.3 M36 2006

Publisher

IFLA Publications,

Publication Date

2006

ISBN

9783598218484

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4.

Integrated approach to services marketing : a book of readings on marketing of library and information services

by

Gupta, Dinesh K.

Author

Gupta, Dinesh K., Jambhekar, Ashok

Format:

Call Number

Z716.3 I57 2003

Publisher

Allied Publishers,

Publication Date

2003

ISBN

9788177644173

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5.

Say it with data : a concise guide to making your case and getting results

by

Dando, Priscille

Author

Dando, Priscille

Format:

Call Number

Z678 D17 2014

Publisher

ALA Editions,

Publication Date

2014

ISBN

9780838911945

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6.

Breakthrough branding : positioning your library to survive and thrive

by

Walters, Suzanne

Author

Walters, Suzanne, Jackson, Kent, 1945-

Format:

Call Number

Z716.3 W35 2013 f

Publisher

Neal-Schuman, an imprint of the American Library Association,

Publication Date

2013

ISBN

9781555707668

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7.

The ultimate digital library : where the new information players meet

by

Pace, Andrew K.

Author

Pace, Andrew K.

Format:

Call Number

Z678.9 P32 2009

Publisher

Indian Publishing House,

Publication Date

2009

ISBN

9788184082357

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8.

The ultimate digital library : where the new information players meet

by

Pace, Andrew K.

Author

Pace, Andrew K.

Format:

Call Number

Z678.9 P32 2003

Publisher

American Library Association,

Publication Date

2003

ISBN

9780838908440

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9.

How to market your library service effectively

by

Coote, Helen

Author

Coote, Helen, Webb, Sylvia P

Format:

Call Number

Z716.3 C62 1994

Publisher

Aslib,

Publication Date

1994

ISBN

9780851423340

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