Search Results for Project management

5 Results Found

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Wikibrands : reinventing your company in a customer-driven marketplace

Moffitt, Sean

Author

Moffitt, Sean, Dover, Mike

Format:

Call Number

HD69.B7 M653 2011

Publisher

McGraw-Hill,

Publication Date

2011

ISBN

9780071749275

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Branded lives : the production and consumption of meaning at work

Brannan, Matthew J.

Author

Brannan, Matthew J., Parsons, Elizabeth, Priola, Vincenza, 1970-

Format:

Call Number

HF5415.1255 B73 2011

Publisher

Edward Elgar Publishing,

Publication Date

2011

ISBN

9781849800921

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Brand rewired : connecting intellectual property, branding, and creativity strategy

Chasser, Anne H.

Author

Chasser, Anne H., Wolfe, Jennifer C.

Format:

Call Number

HF5415.15 C43 2010

Publisher

Wiley,

Publication Date

2010

ISBN

9780470575420

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Determining brand equity of a fast food brand among youth : (a case study of McDonald's in Skudai)

Majidah Abdul Wahab

Author

Majidah Abdul Wahab, Ahmad Sharifuddin Shamsuddin, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Format:

Call Number

HF5415.1255 M35 2008 raf

Publication Date

2008

Project Paper (Sarjana Muda (Pengurusan - Pemasaran)) - Universiti Teknologi Malaysia, 2008

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The Brandmindset

Knapp, Duane E.

Author

Knapp, Duane E.

Format:

Call Number

HD69.B7 K53 2000

Publisher

McGraw-Hill,

Publication Date

2000

ISBN

9780071347952

Available:
Holds:
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