Strategic issues in international retailing : concepts and cases

Title:

Publication Information:

New York, NY : Routledge, 2006

Physical Description:

xii, 218 p. : ill. ; 24 cm.

ISBN:

9780415343701

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Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010191308	HF5429 S77 2006	Open Access Book	Book	Searching... Unknown

Summary

This important text takes a strategic approach, examining in-depth studies of a variety of retailers and marrying theory with practice to provide comprehensive coverage for students at every level.

Illustrating and evaluating the strategies of international retailers, developing concepts and theories that enable an understanding of international retailing and showing the contrasts in the approaches adopted by major firms in their international operations, this important text is a must-read for all those studying or working in international retail.

Chapter 1 The increase in international activity by retailersJohn Dawson and Masao Mukoyama

Introduction

Internationalisation of sourcing

Internationalisation of operation of retail outlets

The International retailer Contrasts between internationalisation in retailing and production

Conclusions

Chapter 2 Retail internationalisation as a processJohn Dawson and Masao Mukoyama

Introduction

Dimensions of the framework defining the process

Dimensions of content of the process

The dimension of outputs of the process

The dimensions framing of the process Measurement

Conclusions

Chapter 3 Building an international retail strategyMarc Dupuis and Jean Founioux

Introduction

From opportunism to a controlled strategy

The basis of an international retail strategy

Managing the retail internationalisation process

Conclusion

Chapter 4 Inditex - Zara : re-writing the rules in apparel retailingSteve Burt and John Dawson and Roy Larke

Introduction Background and history

The Zara Concept : 'the democratisation of fashion'

The retail chains Retail internationalisation

The future of Inditex

Chapter 5 Carrefour: being aware of the domestic market!Marc Dupuis and Sang Chul Choi and Roy Larke

Introduction

Historical background Carrefour's internationalisation process (1973 to 2003) from local to global

A leadership strategy Carrefour as a multi format group Carrefour's Global Vision

Managing the retail internationalization process

The international learning process

Aspects of company organization for internationalization processes Carrefour's financial performance 2000-2003

Summary and Conclusion

Chapter 6 The Boots Group Plc:nbsp; Rethinking the formulaKeri Davies

Introduction

A short history of the Boots Company in the United Kingdom

Composition of the group Boots Retail's international operations

The future

Chapter 7 Royal Ahold: Multi-national, multi-channel, multi-format food providerSteve Burt and John Dawson and Roy Larke

Introduction

Historical background Development of the international strategy Strategic implementation

The implications of the strategy

A global retailer?

Chapter 8 Tesco: Transferring marketing success factors internationallyJohn Dawson and Roy Larke and Sang Chul Choi

Introduction

History The basis of strength in the domestic market Tesco's international expansionTesco Polska and Samsung Tesco and Ting Cao

Conclusions and future developments

Chapter 9 The international transfer of key success factorsJohn Dawson and Masao Mukoyama

Introduction

The emergence of critical factors for the success of retailing

Characteristics of the expanding international retailers

The impacts of the transfer of success factors

Conclusions

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Summary

Summary

Table of Contents