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Cover image for Principles of advertising & IMC

Principles of advertising & IMC

by

Duncan, Tom

Author

Duncan, Tom

Format:

Call Number

HF5415.13 D86 2005

Edition

2nd ed.

Publisher

McGraw-Hill/Irwin,

Publication Date

2005

ISBN

9780072537741

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2.

Cover image for IMC : using advertising ands production to build brands

IMC : using advertising ands production to build brands

by

Duncan, Tom

Author

Duncan, Tom

Format:

Call Number

HF5415.13 D84 2000

Publisher

McGraw-Hill,

Publication Date

2002

ISBN

9780256214765 9780071123310

Available:
Holds:
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