Title:
Contemporary issues in marketing
Publication Information:
Skudai : Penerbit Universiti Teknologi Malaysia, 2009
Physical Description:
vi, 189 p. ; 23 cm.
ISBN:
9789835207174
Added Author:
Added Title:
The employers' perceptions of what makes graduates marketable
Critical success factor in persona selling of computer based products
Apiculture strategies in Malaysia : planning and implementation
Higher education and the global marketplace from Malaysia experience
Buyer-supplier relationship : impact on supplier's participation in the local industry
An empirical investigation on EDI determinants and outcome in Malaysian industry
Determinants of brand towards mineral water : a case study of spritzer
Patients' perceptions on clinics service quality
Supply chain management practices in Malaysian manufacturing firms
Genre:
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
---|---|---|---|---|---|
Searching... | 30000010211860 | HF5415 C668 2009 a | Non Circulating UTM Special Collection Materials | Book - UTM Special Collection (Closed Access) | Searching... |
Searching... | 30000010211861 | HF5415 C668 2009 a | Open Access Book | UTM Special Collection (Open Shelves) | Searching... |
Searching... | 30000010213586 | HF5415 C668 2009 a | Open Access Book | UTM Special Collection (Open Shelves) | Searching... |