Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands

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Physical Description:

xx, 218 p. : ill. ; 24 cm.

ISBN:

9780136043317

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Library	Item Barcode	Call Number	Material Type	Item Category 1	Status
Searching... PSZ JB	30000010250105	HF5415.1255 L54 2009	Open Access Book	Advance Management	Searching... Unknown