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Cover image for Executive's guide to cloud computing
Title:
Executive's guide to cloud computing
Personal Author:
Publication Information:
Hoboken, N.J. : Wiley, c2010
Physical Description:
xiii, 285 p. : ill. ; 24 cm.
ISBN:
9780470521724
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30000010294076 HD30.37 M376 2010 Open Access Book Book
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Summary

Summary

Your organization can save and thrive in the cloud with this first non-technical guide to cloud computing for business leaders

In less than a decade Google, Amazon, and Salesforce.com went from unknown ideas to powerhouse fixtures in the economic landscape; in even less time offerings such as Linkedin, Youtube, Facebook, Twitter and many others also carved out important roles; in less than five years Apple's iTunes became the largest music retailer in North America.

They all share one key strategic decision - each of these organizations chose to harness the power of cloud computing to power their drives to dominance. With roots in supercomputing and many other technical disciplines, cloud computing is ushering in an entirely new economic reality - technology-enabled enterprises built on low cost, flexible, and limitless technical infrastructures.

The Executive's Guide to Cloud Computing reveals how you can apply the power of cloud computing throughout your enterprise, giving members of the C-suite a detailed look at:

Why cloud computing must be a top priority on your company's IT roadmaps How the drive for scale, lower costs and greater agility is making cloud computing a fiscal and technological imperative The relationship between cloud computing and other relevant IT initiatives The strategic implications of cloud computing for the enterprise Where to begin and how to get started integrating cloud computing into your existing operations

Now you can harness cloud computing's potential for your organization. Executive's Guide to Cloud Computing shows you how.


Author Notes

ERIC A. MARKS is President and CEO of AgilePath Corporation, a Service-Oriented Architecture (SOA) and Web services solutions firm. He is focused on driving executive insight, strategy, and planning, and business execution of Web services and SOA. A software and technology services veteran with seventeen years of experience with firms including PricewaterhouseCoopers, Cambridge Technology Partners, Novell, Electronic Data Systems, StreamServe, Ontos, and Square D Company/Schneider Electric, he serves on the Advisory Board of Directors for LogicLibrary, the leading software asset reuse firm, and lectures at Syracuse University's nationally recognized School of Information Studies. He is a regular columnist for Computerworld online, Managing Automation magazine, and the industry portal www.SearchWebServices.com.

ROBERTO (BOB) LOZANO is chief strategist and founder of Appistry, Inc., a leading provider of cloud application platforms. An experienced entrepreneur with a history of building successful companies, Lozano founded and led PaylinX, a leader in the payment solutions market. He has also held management and technology positions with Southwestern Bell (now AT&T), Monsanto, and Sandia National Laboratories, has lectured on artificial intelligence as an adjunct faculty member at Washington University in St. Louis, and also founded Intelligent Computer Systems. He is a frequent speaker around the industry and blogs at www.thoughtsoncomputing.com.


Table of Contents

Prefacep. xi
Chapter 1 The Sound of Inevitabilityp. 1
A Persistent Visionp. 5
A Little Historyp. 6
Three Ages of Computingp. 6
Broad Enablersp. 15
Big Contributionsp. 20
Limitationsp. 21
I Want One of Thosep. 22
Back to the Future?p. 22
Notesp. 23
Chapter 2 Concepts, Terminology, and Standardsp. 25
Basic Concepts: The Big Stuffp. 27
Major Layersp. 34
Where They Live (Deployment Models)p. 36
Geographic Locationp. 39
Datacenter Innovationp. 39
The Quest for Greenp. 40
Standardsp. 41
Much Sound and Fury ...p. 42
Parting Thoughtsp. 42
Notesp. 43
Chapter 3 Cloud Computing and Everything Elsep. 45
The Neighborhoodp. 45
Parting Thoughtsp. 66
Notesp. 67
Chapter 4 Strategic Implications of Cloud Computingp. 69
A Survey of Cloud Implicationsp. 70
Business Benefits of Cloud Computingp. 78
Cloud-Based Business Modelsp. 82
Cloud-Enabled Business Modelsp. 83
Strategic Implications of Cloud Computingp. 86
Evolving from SOA into the Cloudp. 91
When to Do SOA versus Cloud?p. 98
Cloud Computing Adoption Obstaclesp. 107
Parting Thoughts: Things to Do Tomorrowp. 109
Notesp. 110
Chapter 5 Cloud Adoption Lifecyclep. 111
Cloud Adoption Lifecycle and Cloud Modeling Framework: Two Necessary Tools for Cloud Successp. 112
Cloud Adoption Lifecyclep. 114
Cloud Adoption Lifecycle Summaryp. 144
Parting Thoughtsp. 145
Chapter 6 Cloud Architecture, Modeling, and Designp. 147
Cloud Adoption Lifecycle Model: Role of Cloud Modeling and Architecturep. 147
Cloud Industry Standardsp. 149
Standards Monitoring Frameworkp. 154
A Cloud Computing Reference Modelp. 155
Exploring the Cloud Computing Logical Architecturep. 157
Developing a Holistic Cloud Computing Reference Modelp. 162
Cloud Deployment Modelp. 170
Cloud Governance and Operations Modelp. 174
Cloud Ecosystem Model (Supporting the Cloud Reference Model)p. 179
Consumption of Cloud-Enabled and Cloud Enablement Resourcesp. 184
Cloud Computing Reference Model Summaryp. 187
Cloud Computing Technical Reference Architecturep. 188
Parting Thoughtsp. 192
Notesp. 193
Chapter 7 Where To Begin With Cloud Computingp. 195
Cloud Adoption Lifecyclep. 195
Where to Begin with Cloud: Using the Cloud Adoption Lifecyclep. 199
Where to Begin with Cloud: Deployment Model Scenariosp. 200
Cloud Business Adoption Patternsp. 204
Where to Begin with Cloud: Consumers and Internal Cloud Providersp. 209
Cloud Patterns Mapped to Common Cloud Use Casesp. 213
Parting Thoughtsp. 224
Chapter 8 All Things Datap. 227
The Status Quop. 228
Cracks in the Monolithp. 230
Cloud Scalep. 232
The Core Issuesp. 234
Lessons Learnedp. 237
Solutions and Technologies: A Few Examplesp. 239
A Look Below: Need for Combined Computation/Storagep. 242
Parting Thoughtsp. 243
Notesp. 243
Chapter 9 Why Inevitability is...Inevitablep. 245
Driving Scalep. 247
Objections and Concernsp. 248
Overwhelming Rationalityp. 253
A Natural Evolutionp. 257
Parting Thoughtsp. 259
Notesp. 260
Appendix The Cloud Computing Vendor Landscapep. 263
Infrastructure as a Service (IaaS)p. 264
Platforms as a Service (PaaS)p. 264
Software as a Service (SaaS)p. 265
Systems Integratorsp. 265
Analysts and Services Providersp. 266
Parting Thoughtsp. 266
Notep. 266
About the Authorsp. 267
Indexp. 269
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