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Cover image for The power of small : why little things make all the difference
Title:
The power of small : why little things make all the difference
Personal Author:
Publication Information:
New York : Broadway Books, 2009
Physical Description:
xvii, 140 p. ; 20 cm.
ISBN:
9780385526555

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30000010209748 BJ1533.K5 T42 2009 Open Access Book Book
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30000010209747 BJ1533.K5 T42 2009 Open Access Book Book
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Summary

Summary

The authors of the national bestseller THE POWER OF NICE once again tackle conventional wisdom with a provocative and counterintuitive book about the importance of sweating the small stuff in our lives and in our careers.

Our smallest actions and gestures often have outsized impact on our biggest goals, say Linda Kaplan Thaler and Robin Koval. Did you double-check that presentation one last time, or hold the elevator for a stranger? Going that extra inch - whether with a client, customer, family member, or friend - speaks volumes to others about our talent, personality, and motivations. After all, if we can't take care of the small details, how can we be counted on to deliver when it really matters?

In today's challenging times, bigger isn't always better. In fact, it's often the baby steps that put us on the path to delivering a true competitive advantage. The real secret to getting ahead in life and in our careers is to refocus our attention on the small details that, if disregarded, can sabotage a multimillion-dollar ad campaign or undermine your most important relationships. Kaplan Thaler and Koval show how to get more of what you want with surprisingly less than you'd imagine.

Written in the same entertaining, story-driven style that made THE POWER OF NICE the go-to book for finishing first, THE POWER OF SMALL demonstrates how all of us can harness the power of small to improve and reinvent our lives. It's the ultimate guide to shrinking your outlook to broaden your horizons.

Get SMALL and get going!


Author Notes

LINDA KAPLAN THALER is CEO and chief creative officer and ROBIN KOVAL is president of THE KAPLAN THALER GROUP, creators of pop-culture icons like the Aflac Duck. Together, Kaplan Thaler and Koval have been featured on Today , the Martha Stewart Show , and Nightline , as well as in USA TODAY , the New York Times , and BusinessWeek , among many others. Kaplan Thaler and Koval each live in New York.


Reviews 1

Publisher's Weekly Review

According to successful authors and marketing business leaders Thaler and Koval, paying attention to the small things can improve your effectiveness in both personal and professional situations. Written in an appropriately succinct style, Thaler and Koval make a big deal of simple steps like paying better attention to what you're saying ("Bill Clinton... wait[s] until he has come to the end of a sentence to shift his attention to another person") and picking up after yourself ("Professional organizer Molly Boren... [says] to put away three things in the morning and three things at night"). Some chapters are more professionally oriented, like a chapter on gaffes at work ("Little Mistakes Spell Disaster"), but widely-applicable, everyday advice gets much of the attention, as in the "Take Baby Steps" chapter: "Smaller, more attainable goals will also give you quicker, more frequent mini-rewards." Though not necessarily for front-to-back reading, quick dips should yield enough practical inspiration for most seekers. Clean, simple writing, familiar to anyone who picked up the authors' bestselling The Power of Nice, ensures a fast-paced reading experience, and an admirable example of the subtle, considered approach it advocates. (Apr.) Copyright 2009 Reed Business Information.


Excerpts

Excerpts

Chapter 1 The Power of Small We can do no great things--only small things with great love. --Mother Teresa Larry was a computer programmer in the sales division of a major San Francisco apparel company. He was the guy who dealt with the data, fixed people's computer problems, and spent long hours creating new ways to slice and dice the numbers. In short, Larry was a self--proclaimed computer nerd. He would watch the men and women of the sales department and admire their outgoing natures, their easy conversational skills, the way they looked so sophisticated and stylish. Larry often thought to himself, "I can do that. I want to do that." But he had no idea how to go about changing his career path, and he wasn't sure he had the confidence to try. Should he quit his job and go to business school? Should he work nights getting sales experience at a smaller company? Did he need a career coach? He didn't know where to begin. The idea of changing the direction of his life seemed daunting. Then one day, he strolled into Patricia Fripp's men's hair salon. Patricia was a pioneer in her field, one of the first to coax men out of utilitarian barbershops and into hip salons. Patricia approached her job with a unique zeal and passion. She strove to give every client a haircut that would say something special about him. Often she changed only the slightest detail--the angle of the part or the length of the sideburns--but she was a master. She sat Larry down in her chair and went to work. Larry emerged a half hour later with a new look. He showed up at work and all the women cooed, "Larry! You look great." At home that night his wife said, "Hon--ey, you look so handsome." Even the young woman at the corner deli where Larry bought his coffee each morning noticed, saying "Mr. L., there's something different about you." Larry's new haircut and the way it changed his self--perception started a chain reaction within him. It dawned on him that taking even small steps could have a real impact on his life. He bought some new clothes. He started going to the gym more often. He made an effort to smile more. Once he began to think of himself in a different light, others saw him differently as well. When he became friendly with some of the sales managers at work, he confided his desire to switch careers. Soon the head of the sales department offered him a junior position. Larry not only rose to the challenge, he became the best performer the department ever had. They cut the size of his territory five times and he still outsold everyone else. Before long he was the chief sales executive of the company. It's obvious that Larry had a natural talent for the business, and he put a lot of hard work into understanding every detail about the merchandise and his customers. His computer wizardry with a spreadsheet didn't hurt, either. But if you ask Larry what changed his life, he'll smile and say that truth be told, he owes his success to one great haircut. That is the surprising power of our small actions, our subtle shifts in thinking, and our dogged attention to the everyday details in life: They can change everything--our careers, relationships, well--being, and, ultimately, how we impact the world around us. For Larry, that small transformation became a catalyst for change. Before that haircut, he lacked confidence and direction. He yearned for something different in his life, but didn't know how to create it. He was stuck waiting for something BIG to come along. The haircut didn't just change how Larry looked; it changed his outlook. Instead of brushing off those early compliments as mere conversational niceties, he took them to heart, and built on them. It was a small beginning, but a genuine one, and for so many of us, that's the most difficult part: taking those first small steps that ultimately lead to a huge difference in our lives. Small, seemingly insignificant Excerpted from The Power of Small: Why Little Things Make All the Difference by Robin Koval, Linda Kaplan Thaler, Linda Kaplan Thaler All rights reserved by the original copyright owners. Excerpts are provided for display purposes only and may not be reproduced, reprinted or distributed without the written permission of the publisher.
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