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Cover image for Doing survey research : a guide to quantitative methods
Title:
Doing survey research : a guide to quantitative methods
Personal Author:
Edition:
2nd ed
Publication Information:
Boston, MA : Allyn and Bacon, 2006
Physical Description:
xiii, 240 p. : ill. ; 22 cm.
ISBN:
9780205446094

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30000010172682 HN29 N37 2006 Open Access Book Book
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Summary

Summary

This short, practical book prepares people to conduct their own survey research, analyze data, and write up the results, while learning to read and interpret published research.


Table of Contents

Preface to the Second Editionp. ix
Prefacep. xi
Chapter 1 Why We Do Researchp. 1
Chapter 2 Finding Ideas to Researchp. 23
Chapter 3 Designing Research: Concepts, Hypotheses, and Measurementp. 42
Chapter 4 Developing a Questionnairep. 66
Chapter 5 Samplingp. 107
Chapter 6 Presenting Data: Descriptive Statisticsp. 127
Chapter 7 Analyzing Data: Bivariate Relationshipsp. 152
Chapter 8 Analyzing Data: Comparing Meansp. 176
Chapter 9 Analyzing Data: Multiple Variablesp. 192
Chapter 10 Presenting Results, Making Conclusions, and Writing Reportsp. 214
Appendixp. 233
Referencesp. 234
Indexp. 237
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