Title:
E-commerce : context, concepts and consequences
Personal Author:
Publication Information:
New York : McGraw-Hill International, 2002
Physical Description:
xv, 304 p. : ill. ; 25 cm.
ISBN:
9780077098575
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 30000010215528 | HF5548.32 B36 2002 | Open Access Book | Book | Searching... |
On Order
Summary
Summary
Charts the e-business phenomenon, exploring the technical, strategic and commercial challenges faced by businesses who must meet the needs of electronic marketplace. This book combines an awareness of the technological imperatives and technical requirements of the economy with an awareness of tactical, logistical and commercial criteria.
