The new CEO corporate leadership manual : strategic and analytical tools for growth

The New CEO Corporate Leadership Manual is essential reading for every CEO needing a blueprint for the role of CEO, including an overview of organizational structure, corporate strategy, management systems and finance. Along with considerable information about the financial systems needed for a modern corporation, with particular emphasis on funds management, going public, and dealing with investors, this important book explains how to select acquisition targets, price them appropriately, and successfully integrate them, as well as how to turn around a failing enterprise.

Gives new CEOs a hard, quantitative view of the systems and techniques needed to run a company Discusses the CEO's place in the corporation Explores information technology strategy, tax strategy, outsourcing strategy and more

Filled with pragmatic insights, proactive strategies, and best practices, The New CEO Corporate Leadership Manual is destined to become the desktop companion you employ to be successful in your new position.

Author Notes

STEVEN M. BRAGG, CPA , has been the chief financial officer or controller of four companies, as well as a consulting manager at Ernst & Young and auditor at Deloitte. He is the author of over thirty books primarily targeted toward corporate financial leaders (controllers, treasurers, and CFOs) and their needs. Bragg received a master's degree in finance from Bentley College, an MBA from Babson College, and a bachelor's degree in economics from the University of Maine.

Preface xi
Chapter 1 New CEO Activities	p. 1
Immediate Priorities	p. 1
Measure the Business	p. 3
Get to Know the Company	p. 5
Develop a Strategy	p. 7
Create a Budget and Related Systems	p. 9
Review the Management Team	p. 10
Review Risks	p. 11
Review Costs	p. 13
Summary	p. 15
Part I Strategy Development	p. 17
Chapter 2 General Corporate Strategy	p. 19
Overview of General Corporate Strategy	p. 19
Building a Strategy: General Concepts	p. 23
Building a Strategy: Product Differentiation	p. 26
Building a Strategy: Low Cost	p. 29
Building a Strategy: Focus on a Niche	p. 32
Building a Strategy: Impact of the Internet	p. 34
Building a Strategy: Additional Comments	p. 34
Strategy Testing	p. 37
Summary	p. 38
Chapter 3 Financial Strategy	p. 39
Cash	p. 39
Investments	p. 41
Working Capital	p. 42
Inventory Reduction Decision	p. 45
Fixed Asset Lease versus Buy Decisions	p. 46
Payables	p. 47
Debt	p. 49
Equity	p. 52
Product Elimination Decisions	p. 56
Step Cost Reductions	p. 59
Temporary Labor Decisions	p. 60
Divestiture Decisions	p. 61
Summary	p. 62
Chapter 4 Tax Strategy	p. 65
Accumulated Earnings Tax	p. 66
Cash Method of Accounting	p. 67
Inventory Valuation	p. 68
Mergers and Acquisitions	p. 68
Net Operating Loss Carry forwards	p. 69
Nexus	p. 69
S Corporation	p. 70
Sales and Use Taxes	p. 71
Transfer Pricing	p. 72
Unemployment Taxes	p. 75
Summary	p. 76
Chapter 5 Information Technology Strategy	p. 77
Reasons for Devising an Information Technology Strategy	p. 77
Developing the Information Technology Strategy	p. 78
Technical Strategies	p. 81
Specific Applications	p. 82
Summary	p. 85
Chapter 6 Outsourcing Strategy	p. 87
Overview of Outsourcing	p. 87
Outsourcing Risks	p. 92
Initiating Outsourcing	p. 94
Companies that Take Over Outsourced Functions	p. 94
Summary	p. 97
Part II The Budget	p. 99
Chapter 7 Budgeting Process	p. 101
System of Interlocking Budgets	p. 101
Sample Budget	p. 109
Flex Budget	p. 127
Budgetary Control Systems	p. 127
Summary	p. 129
Chapter 8 Capital Budgeting	p. 131
Hurdle Rate	p. 131
Payback Period	p. 132
Net Present Value	p. 134
Internal Rate of Return	p. 136
Throughput-Based Capital Budgeting	p. 137
Problems with the Capital Budget Approval Process	p. 140
Cash Flow Modeling Issues	p. 141
Funding Decisions for Research and Development Projects	p. 142
Postcompletion Project Analysis	p. 143
Summary	p. 145
Part III Risk Management	p. 147
Chapter 9 Risk Management: General Concepts	p. 149
Risk Management Policies	p. 149
Risk Management Planning	p. 150
Manager of Risk Management	p. 152
Risk Management Procedures	p. 153
Types of Business Insurance	p. 155
Types of Insurance Companies	p. 157
Evaluating the Health of an Insurance Carrier	p. 158
Annual Risk Management Report	p. 159
Summary	p. 160
Chapter 10 Risk Management: Foreign Exchange	p. 163
Foreign Exchange Quote Terminology	p. 163
Nature of Foreign Exchange Risk	p. 164
Data Collection for Foreign Exchange Risk Management	p. 165
Foreign Exchange Hedging Strategies	p. 165
Summary	p. 176
Part IV Financial Analysis	p. 179
Chapter 11 Performance Measurements	p. 181
Asset Utilization Measurements	p. 181
Operating Performance Measurements	p. 186
Cash Flow Measurements	p. 190
Liquidity Measurements	p. 193
Solvency Measurements	p. 197
Return on Investment Measurements	p. 199
Market Performance Measurements	p. 204
Summary	p. 206
Chapter 12 Cost Reduction Analysis	p. 207
Types of Reports Used for Cost Reduction Analysis	p. 207
Spend Analysis Overview	p. 211
Spend Database	p. 211
Supplier Consolidation Analysis	p. 212
Parts Consolidation Analysis	p. 213
Maintenance, Repair, and Operations Item Analysis	p. 213
Spend Compliance	p. 213
Spend Analysis Reports	p. 214
Workforce Reduction Analysis	p. 217
Workforce Reduction Issues	p. 217
Workforce Reduction Alternatives	p. 221
5S Analysis	p. 223
Error Quantification	p. 223
Fixed Cost Analysis	p. 224
Ishikawa Diagrams	p. 224
Value Stream Mapping	p. 225
Waste Analysis	p. 226
Summary	p. 227
Chapter 13 Mergers and Acquisitions	p. 229
Evaluating Acquisition Targets	p. 229
Complexity Analysis	p. 245
Valuing an Acquisition Target	p. 246
Types of Acquisitions	p. 260
Summary	p. 266
Part V The Public Company	p. 269
Chapter 14 Initial Public Offering	p. 271
Reasons to Go Public	p. 271
Reasons Not to Go Public	p. 272
Cost of an IPO	p. 274
Preparing for the IPO	p. 274
Finding an Underwriter	p. 277
Registering for and Completing the IPO	p. 280
Alternatives for Selling Securities	p. 282
Trading on an Exchange	p. 284
American Stock Exchange	p. 285
Overview of the Nasdaq	p. 287
New York Stock Exchange	p. 289
Comparing the Stock Exchanges	p. 291
Over-the-Counter Stocks	p. 292
Summary	p. 293
Chapter 15 Investment Community	p. 295
AnalystâÇÖs Perspective	p. 295
Finding the Right Analyst	p. 297
Sell Side: Analysts	p. 297
Negative Analyst Report	p. 299
Sell Side: Brokers	p. 300
Sell Side: Investment Bankers	p. 301
Sell Side: Investor Relations Specialists	p. 302
Buy Side: Types of Investors	p. 302
Buy Side: Institutional Investors	p. 303
Buy Side: Individual Investors	p. 304
Buy Side: Presentations to Investors	p. 306
Summary	p. 307
Chapter 16 Public Company Activities	p. 309
Investor Conference Call	p. 309
Road Show	p. 311
Concept of Guidance	p. 315
Form of Guidance Issued	p. 316
Frequency and Timing of Guidance	p. 318
Aggressiveness of Guidance	p. 319
How Short Sellers Operate	p. 320
How to Handle Short Sellers	p. 321
Measuring Short-Seller Activity	p. 322
Summary	p. 323
Chapter 17 Taking a Company Private	p. 325
Going-Private Transaction	p. 325
Rule 13e-3	p. 325
300-Shareholder Limit	p. 326
Form 15	p. 327
Summary	p. 327
Appendix New CEO Checklist	p. 329
About the Author	p. 337
Index	p. 339

Available:*

On Order

Summary

Summary

Author Notes

Table of Contents