Title:
Technology ventures : from idea to enterprise
Personal Author:
Edition:
Second edition, International edition
Physical Description:
xx, 658 pages : illustrations ; 24 cm+ 1 computer disc
ISBN:
9780071259231
General Note:
Accompanied by compact disc : CP 035182
Added Author:
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 33000000003308 | HC79.I55 D67 2008 | Open Access Book | Gift & Folio Book | Searching... |
On Order
Summary
Summary
Examines a global phenomenon known as technology entrepreneurship. This book aims to integrate entrepreneurship and technology management theories from some of the scholars and educators with examples of technologies and a suite of media resources. It details differences between scientific ideas and business opportunities.
Table of Contents
| Section I |
| 1 Capitalism and the Technology Entrepreneur |
| 2 The Opportunity, the Entrepreneur, and the Business Summary |
| 3 Building Competitive Advantage |
| 4 Creating Strategy |
| 5 Technology, Innovation, and Timing |
| Section II |
| 6 Risk, Return, and Product Design |
| 7 Corporate Technology Ventures |
| 8 Creating New Ventures and the Business Plan |
| 9 Building Knowledge and Learning in a New Enterprise |
| 10 Name, Legal Formation, and Intellectual Property |
| Section III |
| 11 The Marketing and Sales Plan |
| 12 The New Enterprise Organization |
| 13 Acquiring, Organizing, and Managing Resources |
| 14 Acquisitions, Mergers, and Global Business |
| 15 The Management of Operations |
| Section IV |
| 16 The Profit and Harvest Plan |
| 17 The Financial Plan 18 Sources of Capital |
| 19 Presenting the Plan and Negotiating the Deal |
| 20 Leading the New Technology Venture to Success |
| Appendix A Business Plans |
| Appendix B Cases |
| Appendix C Glossary |
| Appendix D Information on the Internet |
