Title:
Double your business : how to break through the barriers to higher growth, turnover and profit
Personal Author:
Publication Information:
ENK, : FT Pr., 2012.
Physical Description:
xii, 219 p. : ill. ; 22 cm.
ISBN:
9780273759492
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
|---|---|---|---|---|---|
Searching... | 35000000001701 | HD62.7 D856 2012 | Open Access Book | Book | Searching... |
On Order
Summary
Summary
Learn how to pinpoint exactly what is holding your business back so you can double your turnover and profit within 2 years or less.
This book enables small business owners to release rapid, dynamic growth. Including action plans which help you to overcome the barriers that may be holding your business back, and littered with case studies throughout, this book acts as a blue print for success, teaching you the key principles of a successful high-performing business.
Table of Contents
| About the author |
| Acknowledgements |
| Introduction |
| 1 Break through your Barriers to Growth |
| About the questionnaire |
| Instructions |
| Identify your Barriers to Growth |
| 2 Cultivate your habits of success |
| Growth Blueprint 1: Get your mojo back! |
| Breakthrough Action Plan: Get your mojo back! |
| Growth Blueprint 2: Get organised and focused |
| Breakthrough Action Plan 2: Get organised and focused |
| Growth Blueprint 3: Build your support network |
| Breakthrough Action Plan 3: Build your support network |
| 3 Understand your accounts to make more money |
| Growth Blueprint 4: Properly managed cash flow |
| Breakthrough Action Plan 4: Properly managed cash flow |
| Growth Blueprint 5: Robust profit margins |
| Breakthrough Action Plan 5: Robust profit margins |
| Growth Blueprint 6: Realistic sales forecast and budget |
| Breakthrough Action Plan 6: Realistic sales forecast and budget |
| 4 Turn your employees into a gold medal team |
| Growth Blueprint 7: One-page growth plan |
| Breakthrough Action Plan 7: One-page growth plan |
| Growth Blueprint 8: Right people |
| Breakthrough Action Plan 8: Right people |
| Growth Blueprint 9: Build a winning team |
| Breakthrough Action Plan 9: Build a winning team |
| 5 The double your business marketing plan |
| Growth Blueprint 10: Lead capture marketing |
| Breakthrough Action Plan 10: Lead capture marketing |
| Growth Blueprint 11: Make your business stand out |
| Breakthrough Action Plan 11: Make your business stand out |
| Growth Blueprint 12: Magnetise your marketing |
| Breakthrough Action Plan 12: Magnetise your marketing |
| Growth Blueprint 13: Top ten marketing channels |
| Breakthrough Action Plan 13: Top ten marketing channels |
| Growth Blueprint 14: A back-end to boost sales |
| Breakthrough Action Plan 14: A back-end to boost sales |
| 6 Create your unstoppable sales machine |
| Growth Blueprint 15: Sales activity management |
| Breakthrough Action Plan 15: Sales activity management |
| Growth Blueprint 16: Create high-performance salespeople |
| Breakthrough Action Plan 16: Create high-performance salespeople |
| 7 Systems to make your business work without you |
| Growth Blueprint 17: Stabilise to eliminate firefighting |
| Breakthrough Action Plan 17: Stabilise to eliminate firefighting |
| Growth Blueprint 18: Systemise to create your operations manual |
| Breakthrough Action Plan 18: Systemise to create your operations manual |
| Growth Blueprint 19: Optimise your business for efficiency |
| Breakthrough Action Plan 19: Optimise your business for efficiency |
| 8 Peak service to delight your customers |
| Growth Blueprint 20: Essential service for satisfied customers |
| Breakthrough Action Plan 20: Essential service for satisfied customers |
| Growth Blueprint 21: Premium service creates customer loyalty |
| Breakthrough Action Plan 21: Premium service creates customer loyalty |
| Growth Blueprint 22: Peak service produces customer referrals |
| Breakthrough Action Plan 22: Peak service produces customer referrals |
| 9 How other businesses have used these techniques to double their business |
| The Riverside Restaurant |
| Zoom Answer Call |
| Superwarm Services |
| Mrs X's property management business |
| Airworld Tours |
| Further reading |
| Index |
