Measuring customer's satisfaction and consumer buying behavior about consumer product : a case study in Munchy's Sdn. Bhd. Batu Pahat, Johor

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1 computer disc (1 text files) : CD-ROM, PDF ; 12 cm in pocket enclosure (14 cm)

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Supervisor : Dr. Norhayati Mohmad Zakwan@Zakuan

Also available in printed version : HF5415.335 L36 2011 raf

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Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2011

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