Title:
Strategy synthesis : resolving strategy paradoxes to create competitive advantage : concise version
Personal Author:
Edition:
2nd ed.
Publication Information:
Australia : South-Western/CENGAGE Learning ; c2010
Physical Description:
xix, 312 p. : ill. ; 25 cm.
ISBN:
9781408032237
Added Author:
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
---|---|---|---|---|---|
Searching... | 33000000000315 | HD30.28 W58 2010 | Open Access Book | Book | Searching... |
Searching... | 30000010290859 | HD30.28 W58 2010 | Open Access Book | Book | Searching... |
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Summary
Summary
De Wit & Meyer's distinctive, multi-perspective approach has helped thousands of students and professionals around the world develop into critical and creative strategic thinkers. By carefully guiding readers through a variety of perspectives, De Wit & Meyer show how, more than ever, effective strategy requires the ability to consider strategic issues in many different ways. To encourage creative strategic thinking, De Wit and Meyer contrast the most important approaches and outline the major issues and differences of opinion. Managers are challenged to combine the strengths of these approaches into their own strategy synthesis.
Table of Contents
Strategy |
1 Introduction Strategy process |
2 Strategic thinking |
3 Strategy formation |
4 Strategic change Strategy Content |
5 Business level strategy |
6 Corporate level strategy |
7 Network level strategy Strategy Context |
8 The industry context |
9 The organizational context |
10 The international context Purpose |
11 Organizational purpose |