Title:
Advertising & IMC : principles & practice
Personal Author:
Edition:
9th ed.
Publication Information:
New York : Pearson, 2012
Physical Description:
685 p. : ill. ; 27 cm.
ISBN:
9780273752929
Subject Term:
Available:*
Library | Item Barcode | Call Number | Material Type | Item Category 1 | Status |
---|---|---|---|---|---|
Searching... | 30000010293567 | HF5415.13 M67 2012 f | Open Access Book | Book | Searching... |