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Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Delbert I.

Author

Hawkins, Delbert I., Mothersbaugh, David L.

Format:

Call Number

HF5415.32 H38 2013

Edition

12th ed.

Publisher

McGraw Hill,

Publication Date

2013

ISBN

9780071315128

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2.

Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Delbert

Author

Hawkins, Delbert, Mothersbaugh, David L.

Format:

Call Number

HF5415.33.U6 H38 2010

Edition

11th ed.

Publisher

McGraw-Hill/Irwin,

Publication Date

2010

ISBN

9780077294106 9780071288415

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3.

Cover image for Consumer behavior : building marketing strategy

Consumer behavior : building marketing strategy

by

Hawkins, Del I.

Author

Hawkins, Del I., Mothersbaugh, David L., Best, Roger J.

Format:

Call Number

HF5415.33.U6 H38 2007

Edition

10th ed.

Publisher

McGraw-Hill/Irwin,

Publication Date

2007

ISBN

9780073261546

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